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How Ted Cruz Has Wooed Some of the GOP’s Top Donors
National Review ^ | 08/18/2015 | Eliana Johnson

Posted on 08/18/2015 5:48:42 AM PDT by SeekAndFind

He’s been in the race for only two months, but Jeb Bush has already spent more than $275,000 on private air travel. Nearly $350,000 has gone to FP1 Strategies, the firm that houses Bush’s campaign manager, Danny Diaz, and another consultant, and which is performing other services for the former Florida governor. While most presidential candidates and their staffers spend years on the campaign trail living out of suitcases in two-star hotels, the Bush team on one occasion shelled out for a stay at the Mandarin Oriental in Miami.

Bush is by no means alone. Even Rick Perry’s struggling campaign, which has stopped paying its staffers, found the money in June to spend nearly $60,000 on private air travel. Perry’s campaign manager, Jeff Miller, says the charter jet flew military veterans supporting the governor, including Navy SEAL Marcus Luttrell, on an introductory campaign swing through Iowa, New Hampshire, and South Carolina. Miller’s consulting firm, Abstract Communications, has also netted $391,000, more than half of all the money spent by the campaign, according to Federal Election Commission (FEC) filings. Miller says that money was for consulting services and for video production, fundraising, and Web development, among other services.

Then there’s Ted Cruz, who has told would-be donors that this is precisely the sort of wasteful spending he will not indulge in. He has promised, says a source, not to “run a traditional campaign with a bunch of D.C. consultants who are fleecing donors out of their money.” It’s a key part of Cruz’s pitch to top-dollar donors, a handful of whom have committed millions of dollars to a cluster of super PACs supporting the Texas senator’s campaign, making him an unexpectedly potent force in the Republican primary.

Indeed, Cruz’s emergence as one of the most prolific fundraisers in the Republican field is one of the biggest surprises of this election season. Kellyanne Conway, the Republican strategist and pollster running the super PACs supporting Cruz’s campaign, says she senses a change among donors this campaign season. “People are not talking about electability,” she says. “This cycle is different.” Perhaps she’s right: Cruz has raised more hard dollars than any of his competitors, and the Cruz-aligned super PACs have out-raised all others except the one backing Bush.

So-called traditional campaigns, such as Mitt Romney’s in 2012, usually pay big fees to consulting firms affiliated with the candidate’s top aides. The firms in turn provide a host of services to the campaign, from advertising and media production to communications strategy and polling.

Whether such firms are the most qualified to provide those services is a matter of debate. Many Republican donors still have bitter memories of Romney’s unsuccessful 2012 campaign, which was criticized in some corners for shelling out millions of dollars in consulting fees to several of the governor’s top aides. The best and brightest weren’t brought on, critics said. Instead, a type of Washington self-dealing reigned supreme, with campaign aides doling out business to themselves — and it may have cost Republicans a presidential election.

“They ran a 20th-century campaign in the 21st century,” a Romney bundler told Politico the day after the election. “The anger is that they were entrusted to do certain things. It’s not like they were paid a $5,000 retainer to get a few dozen articles in an inside-the-Beltway paper. This is the major leagues.”

Cruz may not have convinced many top-dollar donors with his pledge to do things differently, but his supporters have certainly shown deep commitment, at least financially: New York hedge-fund manager Robert Mercer has donated $11 million to the super PACs backing Cruz, and campaign associates say he is ready to give more; Houston-based private-equity analyst Toby Neugebauer has given $10 million; and the fracking titans Farris and Dan Wilks have together put in $15 million. By comparison, Right to Rise, the super PAC supporting Bush’s candidacy, hadn’t accepted a donation larger than $3 million as of last month, according to FEC filings.

That means Bush has more room to grow by soliciting the sort of eight-figure donations Cruz has already cashed in on. But Cruz confidants say his supporters, particularly Mercer, are primed to give more if the senator is successful in some of the early-primary contests. “I think it’s pretty clear that if the Mercers like what they see, they’re going to increase their investment,” says a Cruz adviser. “You don’t invest all your time, energy, and money if you’re sort of, kind of, in. They’re really in.”

Cruz has also sold donors on precisely the behavior that has turned off so many Washington insiders: his willingness to obstruct, grandstand, and point fingers. Ticking through his Republican challengers, says Conway, the senator reminds donors that “everybody else has disappointed you in one way or another.” Marco Rubio buckled on immigration. Scott Walker went soft on abortion. Jeb Bush sinned on Common Core. “You need a conservative president who won’t betray you,” Conway says, paraphrasing Cruz.

The senator also points to his willingness “to stand in a crowd of a few or even a crowd of one when it comes to executing the promises we all make to get to Washington,” Conway says. When it came time to stand against the “final funding” of Obamacare, she notes, “there was only one person who stood on his feet for 21 hours.” This, of course, is a reference to the marathon speech Cruz mounted in an attempt to prevent funds from flowing to the health-care law. In the wake of this speech, Cruz became associated with the government shutdown that followed. “The grassroots love me,” he says, in Conway’s telling. “It’s the same reason the Washington establishment doesn’t care for me.”

As a first-term senator — Cruz was elected in 2012 — he has sought to allay concerns among donors about whether he has the requisite experience to be president. He’s talked about his years serving as solicitor general of Texas and claimed credit for victories on a number of important conservative issues: successfully defending the constitutionality of Texas’s Ten Commandments monument and of the words “under God” in the Pledge of Allegiance, and the Second Amendment’s applicability to federal property in District of Columbia v. Heller.

Cruz has also tapped into a frustration among donors that millions of voters who might’ve been willing to support Republicans stayed home the past two presidential elections. He says he’s uniquely positioned to turn out a massive evangelical electorate — as many as 100 million voters, according to one GOP strategist who has heard his pitch — that has gone largely untapped in recent elections. Some pollsters and election analysts dispute the existence of this sleeper group. Sean Trende, the co-author of the 2014 edition of the Almanac of American Politics and an elections analyst at Real Clear Politics has said that there were about 6 million fewer white voters in 2008 and 2012 than in previous years, and that those voters were not conservative evangelicals, per se, but the sort of blue-collar Rust Belt voters who defected to Ross Perot in 1992.

Cruz may not be right, but he has a theory. And, for the party’s top donors, who hear pleas from all corners, “it’s more than some of these other candidates have for a path to victory,” says a GOP strategist familiar with Cruz’s pitch.

As for those dreaded consultants the senator so often maligns, he’s not beyond their reach. The Cruz campaign has paid Axiom Strategies, the consulting firm owned by Cruz’s campaign manager, Jeff Roe, about $30,000 a month. A spokesman for the campaign says that fee covers Roe’s salary as well as those of three other campaign staffers. J2 Strategic Communications, the firm established by Cruz’s senior adviser, Jason Johnson, is also paid $20,000 a month for campaign work, which a Cruz spokesman says is the closest their operation comes to a traditional campaign-consultant relationship.

One of Roe’s former clients was former Texas lieutenant governor David Dewhurst, the establishment candidate defeated in a 2012 Senate bid by political upstart Ted Cruz. That’s how quickly friends of the Republican establishment can become foes, and vice versa. Now, Cruz is hoping for a similar transformation if he manages to make his renegade brand that of the Republican standard-bearer.

— Eliana Johnson is Washington editor for National Review.


TOPICS: Constitution/Conservatism; Culture/Society; News/Current Events; Politics/Elections; US: Texas
KEYWORDS: 2016; 2016election; donations; election2016; tedcruz; texas
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1 posted on 08/18/2015 5:48:42 AM PDT by SeekAndFind
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To: SeekAndFind

What do these people expect in return for their investment?


2 posted on 08/18/2015 5:51:05 AM PDT by Just mythoughts (Jesus said Luke 17:32 Remember Lot's wife.)
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To: SeekAndFind
He has promised, says a source, not to “run a traditional campaign with a bunch of D.C. consultants who are fleecing donors out of their money.”

Hence the fearing, loathing and back stabbing from the consultant class. People like Cruz are bad for business.

3 posted on 08/18/2015 5:52:59 AM PDT by glorgau
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To: Just mythoughts
What do these people expect in return for their investment?

As one of the many many smaller contributors, I expect to see Ted Cruz elevated to a higher position of authority in the next Administration.

The big donors? Many of those give to everybody, for access safety in event of a win, as Trump said. They give to EVERYBODY, and take it off their taxes, I guess.
4 posted on 08/18/2015 5:58:16 AM PDT by Resettozero
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To: SeekAndFind

It’s the Rush/Breitbart/Drudge primary. When those outlets were sweet on Walker, he was running away with it. Now they’re all sweet on Trump, and he’s running away with it. Daily you’re talking about tens of millions of dollars worth of good coverage.

No Super PAC can compete. It’s all about the Rush/Breitbart/Drudge primary. I still say Cruz will ultimately win that one. Not that they’ll sour on Trump, just a hunch about ultimate preferences.


5 posted on 08/18/2015 5:59:19 AM PDT by C. Edmund Wright (WTF? How Karl Rove and the Establishment Lost...Again)
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To: C. Edmund Wright

Preach it!


6 posted on 08/18/2015 6:03:20 AM PDT by Resettozero
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To: Resettozero

It costs big money to run for office.

We have 3 choices.

We continue letting big money guys donate big money to campaigns.

We go full socialist and fund campaigns through tax dollars only and only party acceptable candidates can run.

We allow billionaire aristocracy to forever control the presidency.

Imperfect it may be but I’ll go with choice number 1.


7 posted on 08/18/2015 6:04:44 AM PDT by cripplecreek (Pride goes before destruction, and a haughty spirit before a fall.)
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To: Resettozero

Amen - and pass the plate!


8 posted on 08/18/2015 6:08:53 AM PDT by C. Edmund Wright (WTF? How Karl Rove and the Establishment Lost...Again)
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To: C. Edmund Wright

I can offer a discount coupon from Ryan’s. But you have to buy one full-priced meal first.


9 posted on 08/18/2015 6:09:59 AM PDT by Resettozero
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To: Resettozero
But Fox's Britt Hume declared three weeks ago

That Cruz fundraiser had dried up

10 posted on 08/18/2015 6:17:15 AM PDT by scooby321
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To: C. Edmund Wright

As far as I can ascertain, Cruz has held his fire at Donald. Extremely smart move.


11 posted on 08/18/2015 6:19:20 AM PDT by don-o (I am Kenneth Carlisle - Waco 5/17/15)
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To: C. Edmund Wright

Cruz is currently number 1 in the Breitbart primary poll, but the conservative news outlets seem to be the Trump 24/7 channel, I don’t see how that changes anytime soon.


12 posted on 08/18/2015 6:20:01 AM PDT by erod (Chicago Conservative | Cruz or Lose!)
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To: scooby321
But Fox's Britt Hume declared three weeks ago.

Ya mean Charlie (What IS the Bush Doctrine you stupid woman) Gibson's best bud?
13 posted on 08/18/2015 6:26:17 AM PDT by Resettozero
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To: don-o

And the other way around so far, I’ve noticed.

(Haven’t forgotten the Mrs.)


14 posted on 08/18/2015 6:30:26 AM PDT by Resettozero
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To: Just mythoughts
Cruz started out with an appeal to individual donors making small contributions. Now he's been lining up those large donations, that come with strings attached. His H1B Visa increase is not good. He got played badly on that trade deal.

Perhaps we all (including Cruz) would fare better going with President Trump for four years and having Cruz enhance his conservative cred (without those donations) in the US Senate.

15 posted on 08/18/2015 6:30:32 AM PDT by grania
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To: Resettozero
(Haven’t forgotten the Mrs.)

Thank you - Hope to get her home today or tomorrow.

16 posted on 08/18/2015 6:32:28 AM PDT by don-o (I am Kenneth Carlisle - Waco 5/17/15)
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To: grania

Large donations are going to come anyway, as Cruz’s viability as a nominee increases...as has been happening. I’m aware of Cruz’ wife’s connections but still support him.

Trump has refused several donations (at least one) but not all of them.


17 posted on 08/18/2015 6:34:33 AM PDT by Resettozero
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To: erod
Cruz is currently number 1 in the Breitbart primary poll, but the conservative news outlets seem to be the Trump 24/7 channel, I don’t see how that changes anytime soon.

Agree 100% - and let me clarify, when I referred to the 'Rush Breitbart Drudge' Primary, I didn't mean the actual Breitbart primary poll - I wrote this before that even came out - what I meant was the "Trump 24/7" thing, which Breitbart is part of now. These same outlets used to be Walker - and I still think they will evolve towards Cruz. Time will tell. The Donald has thrown everything in disarray (a good thing for the most part).

18 posted on 08/18/2015 6:56:13 AM PDT by C. Edmund Wright (WTF? How Karl Rove and the Establishment Lost...Again)
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To: don-o
As far as I can ascertain, Cruz has held his fire at Donald. Extremely smart move.

Not only smart, but typical Cruz. He's always been about attacking the liberal Democrats and to some degree the GOP establishment. He'll probably not throw an elbow at anyone but people in those groups. BTW, when Newt was doing that, he was winning big big big in 2011 and then again for a while in 2012.

Frankly, I wish Donald would quit attacking Walker from the left and keep his fire aimed at the libs and the gop e.

19 posted on 08/18/2015 6:58:15 AM PDT by C. Edmund Wright (WTF? How Karl Rove and the Establishment Lost...Again)
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To: scooby321
"But Fox's Britt Hume declared three weeks ago

That Cruz fundraiser had dried up"

Karl Rove told Cruz the same thing when Cruz was running for the Senate...said he had no chance of winning. Zero.

Cruz laughed in his face.

20 posted on 08/18/2015 7:20:52 AM PDT by CatherineofAragon (("This is a Laztatorship. You don't like it, get a day's rations and get out of this office."))
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