Bingo. Brian Niccol was the former CEO of Taco Bell who just became CEO of Chipotle earlier this year. I believe Brian lives in Laguna Beach since he sold a home there a few years back. In any event he used to live there. Laguna Beach is just a few miles south of Newport Beach.
This will be the beginning of a death spiral for that chain. That CEO is an asswhipe. WTF wants to move to Cali? Everyone with a brain is leaving that state.