When I was 11 years old, I thought this was the connection.
But it is a great Kodak moment no matter how you slice it.
When I was 11 years old, I thought this was the connection.
Great question. I spent a career in the industry and never wondered about it. Milton Berle once said that any word with the letter K in it was funny, but I doubt that, and it wasn’t what Eastman was going for, anyway. Here’s the skinny ...
The letter “K” had been a favorite of Eastman’s, he is quoted as saying, “it seems a strong, incisive sort of letter.” He and his mother devised the name Kodak with an anagram set. He said that there were three principal concepts he used in creating the name: it should be short, one cannot mispronounce it, and it could not resemble anything or be associated with anything but Kodak.