Now what? Well certainly, these college kids would like to raise the money (whether it will be "donated" or buy some nice big kegs :) that would result from selling these T-shirts. But they must have very mixed feelings. After all, many of these orders will undoubtedly come from people who want the T-shirt for The Wrong Reason: because they are white people who think it's funny, rather than because they are "multicultural" people who Are Concerned About Racist Mascots.
Here is the most intriguing line of the article:
while the team irons out copyright issues and checks university guidelines
How much you wanna bet that those "university guidelines" have some banal lines in there about nurturing a multicultural diverse learning environment, no "fighting words", not doing anything to offend based on race, etc. So, how long will it take for the administration of that school to figure out what I just did above (many buyers will want the shirt Because They Think It's Funny rather than Because They Are Concerned About Racist Mascots)? Once they do, will they apply whatever Stalinist speech codes/thought control regulations to this frat in order to stop the sales?
Ordinarily, you'd think no. Speech codes are not applied, after all, to spare the feelings of white people - only non-white people. Similarly, this is a fraternity with many Native Americans in it; you'd expect the university to leave them alone to do whatever they want.
But there's still the problem: Some people will be buying these T-shirts Because They Like Them. The result will be Actual White People walking around with a T-shirt bearing the slogan "Every thang's gonna be all white!" which came from this university.
You just know that the officials of that university will not want to allow that, if they can help it.
Predicted resolution? University tells the frat: You can sell the T-shirt, but only to non-whites, or to people who write an essay explaining their appreciation for the ironic message about "multiculturalism" the T-shirt is designed to convey. ;)
But there's still the problem: Some people will be buying these T-shirts Because They Like Them. The result will be Actual White People walking around with a T-shirt bearing the slogan "Every thang's gonna be all white!" which came from this university.
LOL
For that reason alone, the University will put the kybosh on the whole deal.
"University tells the frat: You can sell the T-shirt, but only to non-whites, "
I smell discrimination lawsuit.