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Bump.

Puzzle me this. I notice a bottle of "Natural Shampoo" on offer at a local drugstore chain. I was puzzled. I construed the word "Natural" to mean not the opposite of "Preternatural" but the opposite of "Artificial". Since the goods on offer were almost certainly the product of artifice, and by that definition, "Artificial", how was it any more "natural" than Suave at $1.39 /quart? Did they impute Satanic properties to Suave or was it just that they used a different level of artifice? Was 19th century snake oil then "natural" and 20th century penicillin infernally artificial?

The sad thing, the people who need to ask these questions are incapable of forming them.