but don’t be surprised if they prop this show up a long time because of a desire to normalize and propagandize the lifestyle.
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Who is the ‘they’ you refer to?
The advertisers and their shareholders don’t give a flying rat’s patoot about normalizing the lifestyle. They are interested in the return.
They’ll say it was worth a shot and what’s next as they withdraw their support because it is not bringing the return they wanted.
“Who is the ‘they’ you refer to?”
NBC. I think they would take a loss on a show to plug the lifestyle. I don’t think they would be beyond discounting ad rates or even bullying advertisers, saying if you want to be on our most succcessful shows like football or talent contests, you have to be on here. I admit I don’t know the particulars of what they would do, but NBC’s liberalism is virulent.