1) A Burger King Restaurant
2) A Starbucks location
or...
3) A Panera Bread location...
Keep the old locations...you, too, Burger King
I still remember when the ad was: You can get a hamburger, Coke, and fries and get change back from your $1.00.
It’s not a dollar any more, but it’s still the right formula.
McDonald’s is still better than Checker’s/ Rally’s, of course, those places are garbage....
No. If they go under it will be because they never successfully adjusted to a fastfood map that began changing rather dramatically in the mid-90s. They’ve had a long time to notice that Americans are more into quality now and less into fast and yet they’re still obsessed with giving you a bad burger that’s a poor value in 30 seconds.
Time to return to the basics!
Yeah, the fries buckling cut the quality of one food offering. But the big problem is their shoe-leather hamburgers and the overall steamy/soggy presentation of their burgers.
Perhaps legal/regulatory issues led to them cooking them to oblivion, but whatever the reason, it is bad burgers that did them in.
Start serving truly junk food and people will return, when we choose to eat fast food it is for cheap unhealthy food. Bring back the deep fried cherry pies.
I’ll repost what I have said before. This article could have been written by me.
McDonalds needs to do three things to reverse the trend.
1. Eatable food - Sad that they cant figure this one out.
2. Service - It sucks and gets worse every year
3. Kill off half the bloated menu and go back to selling what you are. You are a burger joint-not a health food store
Report just out on Yahoo that foot traffic has increased by 9% since all-day breakfast started.
Liberals set McDonald’s up the Bomb Nanny State PING!
If McDonalds goes under it will be because they didn’t follow Kroc’s detailed plan for success.
“...the core issues of McDonalds, like food quality and customer service.”
Gee. And to think that those are important issues when you want people to buy a good tasting meal, a number of times per week, from smiling employees!
*Rolleyes*
But seriously, what Management ‘decides’ at my company amazes me each and every week. Just think; if I weren’t hamstrung, blinded in one eye and given the tools I need for success, I could REALLY make these people some cash, versus the 5-7% year-over-year INCREASE I’ve been giving them for the past DECADE, LOL!
Not my Circus, but unfortunately...I’m still in charge of the Monkeys! ;)