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Nike shares hit as Kaepernick ad spurs boycott
Yahoo News / Sports ^
| 9/4/18
| Uday Sampath Kumar
Posted on 09/04/2018 6:25:18 AM PDT by TangledUpInBlue
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To: PittsburghAfterDark
You may view the reversal as a colossal failure of “New Coke” but for the Coca Cola company it was a tremendous success and after that Pepsi was put on the back burner and has had to change their logo and advertising more times than we can count.Absolutely agree. Problem is, at this late date, it's a perception vs. reality thing. Everyone 'knows' New Coke was a huge failure in every way. The actual facts that existed on the ground both before and after the campaign mean nothing. I saw the whole thing close up as I was working for the market research company Coca Cola was using during the entire campaign. It was fascinating to watch it all unfold IMO.
121
posted on
09/04/2018 12:37:51 PM PDT
by
zeugma
(Power without accountability is fertilizer for tyranny.)
To: TangledUpInBlue
Who's next, for Nike?
This guy? ....
122
posted on
09/04/2018 2:17:26 PM PDT
by
Jane Long
(Praise God, from whom ALL blessings flow.)
To: Timocrat
>>> Your list is out of date. Nike lost Roger Federer to Uni Glo. <<<
Apparently a nit needed picked.
123
posted on
09/04/2018 3:33:21 PM PDT
by
Oldeconomybuyer
(The problem with socialism is that you eventually run out of other people's money.)
To: rlmorel
124
posted on
09/04/2018 3:46:17 PM PDT
by
Dogbert41
(When the strong man, fully armed, guards his own dwelling, his goods are safe. -Luke 11:21)
To: Ancient Man
boycott the whore and the pimp
125
posted on
09/04/2018 3:48:24 PM PDT
by
elbook
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