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What’s Behind Eastwood’s Super Bowl Ad?
National Legal & Policy Center ^ | February 6, 2012 | Mark Modica

Posted on 02/07/2012 9:57:32 AM PST by jazusamo

It is mostly unanimous that Clint Eastwood's Super Bowl ad appearance was a stirring and emotional tribute to America and Detroit. The ad was heartfelt, despite the fact that bailed out Italian-owned auto company, Chrysler, paid for it. Unless NBC offered some significant discounts to their ad rates, the ad cost Chrysler about $14 million. Considering the political nature of the ad and the fact that Chrysler vehicles were not touted in the ad, I must ask the cynical question; what's in it for Italian-owned Chrysler?

Chrysler CEO, Sergio Marchionne, is a pretty smart guy. I don't think he would cavalierly spend $14 million just to pay tribute to America and Detroit. An article in Businessweek touches on one possible ulterior motive when it states, "Chrysler continues to seek low-interest loans from the U.S. Energy Department to develop and produce fuel-efficient cars. The company sought $3.5 billion in such loans last year, and that amount has been reduced, Marchionne said. 'I'm not ready to give up,' Marchionne told reporters Feb. 4 at the National Automobile Dealers Association convention in Las Vegas. 'The department has not indicated an unwillingness to lend.'"

Well, I'm guessing that "the department's unwillingness to lend" has just been reduced further as Chrysler's ad serves as a campaign boost to President Obama. The Administration seemed pleased as they continued with their campaign to run on the perceived success at Chrysler and GM; as noted in the piece, "...the president's lieutenants praised the ad on Twitter." And, "'Saving the America Auto Industry: Something Eminem and Clint Eastwood can agree on,' Dan Pfeiffer, the White House communications director, said in a post on Twitter."

There is a dangerous precedent in having a US President campaigning on the success of an industry that the same Administration has an investment stake in (as in taxpayers' stake in General Motors) that continually raises the question of conflicts of interest. When else has a company receiving billions of taxpayer dollars like GM, owned partially by the government, run an ad disparaging an American company, like non-bailed out Ford, as happened in another Super Bowl ad?

As long as President Obama refuses to exit the taxpayers' ownership stake in GM while he continues campaigning on a platform of their success, there will be those of us who are suspicious of the actions involving both the company and our government. I find it hard to believe that many others are not questioning the ethical issues of having our President have such a vested interest in the auto sector while government agencies, like NHTSA, are responsible for overseeing the industry. And as far as Chrysler and Marchionne are concerned, let's see just how much influence the Eastwood ad bought them when the Energy Dept., or any other federal division, decides to dole out more taxpayer cash as payback for the campaign help.

Mark Modica is an NLPC Associate Fellow.



TOPICS: Business/Economy; Government; Politics
KEYWORDS: chrysler; clinteastwood; doe; lowinterestloans; nlpc; obama; obamasuperbowlads; paytoplay; superbowlads; superbowlcommercials
"Chrysler continues to seek low-interest loans from the U.S. Energy Department to develop and produce fuel-efficient cars. The company sought $3.5 billion in such loans last year,

Sounds like a good possibility, especially with Obama running things.

1 posted on 02/07/2012 9:57:44 AM PST by jazusamo
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To: All

Working link:

http://nlpc.org/stories/2012/02/06/what%E2%80%99s-really-behind-eastwood%E2%80%99s-super-bowl-halftime-ad


2 posted on 02/07/2012 9:58:59 AM PST by jazusamo (Character assassination is just another form of voter fraud: Thomas Sowell)
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To: jazusamo

We have the original Chrysler bailout back in 1977 to blame, that’s when it became expected that Government would step in and save companies that were “Too big to fail.”


3 posted on 02/07/2012 9:59:03 AM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: dfwgator

American motors comes to mind.


4 posted on 02/07/2012 10:01:03 AM PST by SkyDancer ("Never Have Regrets Because At The Time It Was Exactly What You Wanted")
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To: jazusamo

Good commercial and great message!


5 posted on 02/07/2012 10:01:39 AM PST by Moleman
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To: jazusamo

That was Clint Eastwoods jump the shark moment for me
And I had been a life long fan


6 posted on 02/07/2012 10:05:11 AM PST by al baby (Hi Mom)
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To: Moleman
Good commercial and great message!

Screw that! It was taxpayer financed commie f'ing propoganda!

7 posted on 02/07/2012 10:05:36 AM PST by pgkdan (Rick Santorum 2012. Conservative's last, best chance!)
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Please bump the Freepathon or click above and donate or become a monthly donor!

8 posted on 02/07/2012 10:06:40 AM PST by jazusamo (Character assassination is just another form of voter fraud: Thomas Sowell)
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To: Moleman
To me, the message is that Obama is halfway through his eight years, and Clint is asking us to support the president.

I think this was tantamount to a taxpayer funded campaign commercial for Obama. I didn't like the message.

9 posted on 02/07/2012 10:07:01 AM PST by ClearCase_guy (I am pro-Jesus, anti-abortion, pro-limited government, anti-GOP.)
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To: dfwgator

Gov’t bailouts date back to the Washington administration.


10 posted on 02/07/2012 10:07:59 AM PST by joesbucks
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To: jazusamo

They screwed their investors. I would not touch a Chrysler. And since 1980 I’ve owned:
1980 Dodge D50 pickup
84 Plymouth Reliant Station Wagon
87 Plymouth Reliant
88 Dodge Omni
1995 Lebaron convertible
2001 Chrysler 300m

I’m driving the 300 into the ground right now on my 100 mile commute. Love the car, even at 160,000 miles it is like new, except it could use shocks, but I’m done with Chrysler and GM, for obvious reasons.

They lost a lifelong customer - for good.

I like the new Fords and am considering a Fusion to replace the 300M when the wheels fall off.


11 posted on 02/07/2012 10:10:26 AM PST by cuban leaf (Were doomed! Details at eleven.)
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To: joesbucks

Not on that grand of a scale.


12 posted on 02/07/2012 10:10:49 AM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: al baby

I’m hopin it was just Oltimer’s...


13 posted on 02/07/2012 10:11:12 AM PST by rockrr (Everything is different now...)
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To: al baby
"That was Clint Eastwoods jump the shark moment for me...And I had been a life long fan"

I know exactly how you feel. Since I was a little kid I was a huge Eastwood fan and was proud of the fact that my birthday was wedged neatly between GK Chesterton and Clint Eastwood.

I guess I can still be proud of Chesterton...

14 posted on 02/07/2012 10:15:10 AM PST by Joe 6-pack (Que me amat, amet et canem meum)
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To: Moleman

What was the great message, Moleman??


15 posted on 02/07/2012 10:17:06 AM PST by Ann Archy ( ABORTION...the HUMAN Sacrifice to the god of Convenience.)
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To: jazusamo
"What’s Behind Eastwood’s Super Bowl Ad?"

0bama.

16 posted on 02/07/2012 10:17:18 AM PST by YHAOS (you betcha!)
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To: al baby

Ditto. Maybe he needs the money


17 posted on 02/07/2012 10:20:09 AM PST by SMARTY ("The man who has no inner-life is a slave to his surroundings. "Henri Frederic Amiel)
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To: jazusamo

Eastwood is just another Hollywierdo and former mayor of leftist California town Carmel.

From Wikipedia, the free encyclopedia
Main article: Clint Eastwood

Actor and director Clint Eastwood has long shown an interest in politics. He was elected mayor in April 1986 of Carmel-by-the-Sea, California and in 2001, he was appointed to the California State Park and Recreation Commission by Governor Gray Davis.[1]

At times, he has supported Democrats in California, such as the liberal and environmentally concerned Representative Sam Farr in 2002. Eastwood contributed $1,000 to Farr’s successful re-election campaign that year and on May 23, 2003, he hosted a $5,000-per-ticket fundraiser for California’s Democratic governor, Gray Davis.[6] Later that year, Eastwood offered to film a commercial in support of the embattled governor,[7] and in 2001, the star visited Davis’ office to support an alternative energy bill written by another Democrat, California State Assemblyman Fred Keeley.

Clint Eastwood As Tokyo Rose? Director Made Up Scenes in ‘Iwo Jima’ Documentary
World Net Daily.com ^ | 12/22/06 | staff report

Posted on Friday, December 22, 2006 9:35:47 AM by meg88

http://www.freerepublic.com/focus/f-news/1757310/posts


18 posted on 02/07/2012 10:32:47 AM PST by KeyLargo
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To: dfwgator

Doesn’t matter. Precedent was set. And by the administration of a founding father.


19 posted on 02/07/2012 10:37:52 AM PST by joesbucks
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To: al baby

Maybe Clint owed them something from his spaghetti western days. Kind of a mob thing. /s


20 posted on 02/07/2012 10:40:48 AM PST by jimmango
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To: jazusamo
This ad brought to you be America's version of Italian authoritarian government and the new leader

Il Douche.

21 posted on 02/07/2012 10:42:16 AM PST by KarlInOhio (You only have three billion heartbeats in a lifetime.How many does the government claim as its own?)
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To: pgkdan

You anti-American car company “conservitives” really need to get a life. EVERYTHING is not a liberal plot.


22 posted on 02/07/2012 10:43:37 AM PST by Moleman
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To: jazusamo

23 posted on 02/07/2012 10:43:59 AM PST by Liberty Valance (Keep a simple manner for a happy life :o)
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To: joesbucks

I would prefer to separate bailing out the financial system, from bailing out corporations....a corporation collapsing won’t destroy the economy, the assets would simply be purchased by other firms.


24 posted on 02/07/2012 10:46:52 AM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: jazusamo
It is just Hollywood's slick attempts at manipulating the emotions of a politically uninvigorated mass. Slick emotional sentiment and visuals coupled with known voice, face and perceived allegiance. Harry and Linda Bloodworth-Thomason did this with Slick Willie and WWOTW back before the 92 election humanizing both of them and bringing them into your living room via 60 Minutes...

Clint effed up bad on this one. I doubt I'll ever spend any of my money watching any more of his stuff again. Apparently he's senile, stupid, or just plain both. As for Chrysler (and GM) they can choke on their vehicles - never again.

25 posted on 02/07/2012 10:48:09 AM PST by Gaffer
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To: Liberty Valance

That’s what I’m with now....GM, Chysler - never again.


26 posted on 02/07/2012 10:49:24 AM PST by Gaffer
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To: KarlInOhio
That is a great graphic. Obama has many of the same expressions Mussolini had when giving speeches, and many of the same beliefs.
27 posted on 02/07/2012 10:50:27 AM PST by jazusamo (Character assassination is just another form of voter fraud: Thomas Sowell)
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To: KeyLargo

You’re all confusing Eastwood’s politics with his profession. That’s a mistake.


28 posted on 02/07/2012 10:57:33 AM PST by pabianice (")
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To: Moleman

idiot.


29 posted on 02/07/2012 10:57:48 AM PST by pgkdan (Rick Santorum 2012. Conservative's last, best chance!)
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Comment #30 Removed by Moderator




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31 posted on 02/07/2012 11:07:28 AM PST by TheOldLady (FReepmail me to get ON or OFF the ZOT LIGHTNING ping list)
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To: dfwgator

Well me too. But there has been an awful lot of chin music on this forum about those bailouts too.


32 posted on 02/07/2012 11:12:30 AM PST by joesbucks
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To: joesbucks

Not that I am a big fan of those bailouts, either, but at least there is some justification for them, even though, the way they were handled left much to be desired.


33 posted on 02/07/2012 11:17:07 AM PST by dfwgator (Don't wake up in a roadside ditch. Get rid of Romney.)
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To: Moleman
"The creative minds behind the [Clint Eastwood] ad are in the agency’s Portland, Ore., branch. Aaron Allen designed a poster for the 2008 Obama campaign and Jimm Lasser designed a basketball sneaker called the “Obama Force One,” with an image of the president on the soles and the message “A Black Man Runs and a Nation Is Behind Him.” Lasser displayed the shoe in a 2008 gallery exhibition with the tagline “The Dunk on McCain.”
34 posted on 02/07/2012 11:23:40 AM PST by Liberty Valance (Keep a simple manner for a happy life :o)
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To: jazusamo
The ad, in revised form: http://www.youtube.com/watch?v=WqT7z38FhQQ
35 posted on 02/07/2012 11:28:02 AM PST by cynwoody
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To: cynwoody

Amen to that, Rush!


36 posted on 02/07/2012 11:44:59 AM PST by jazusamo (Character assassination is just another form of voter fraud: Thomas Sowell)
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To: Moleman
Conservatives Missing "Good Stuff"

Conservative talk radio, Rush, Hannity et al should just play about 90 seconds of this radio interview with the Chrysler/Fiat CEO the morning after the ad - starting at about 4:07. Some very conservative comments: "I think the fundamental values that drive this country are sacred..." etc.

http://wjr.com/FlashPlayer/default.asp?SPID=34612&ID=2388908

37 posted on 02/07/2012 12:17:46 PM PST by LZ_Bayonet ( I AM THE TEA PARTY LEADER !)
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To: Liberty Valance

Thank you Liberty I did not have any idea. Very interesting...


38 posted on 02/07/2012 3:05:26 PM PST by Moleman
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To: pgkdan

Butthead


39 posted on 02/07/2012 3:06:48 PM PST by Moleman
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To: Moleman
Oh yeah? Well I'm rubber and your're glue. ;)

Truce?

40 posted on 02/07/2012 4:14:11 PM PST by pgkdan (Rick Santorum 2012. Conservative's last, best chance!)
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To: Moleman

You’re welcome. ;o)


41 posted on 02/07/2012 8:42:42 PM PST by Liberty Valance (Keep a simple manner for a happy life :o)
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To: pgkdan

Truce lol :-)


42 posted on 02/08/2012 10:16:21 AM PST by Moleman
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To: Moleman

Good! I do have a slight tendency to get a little carried away sometimes...you probably haven’t noticed.


43 posted on 02/08/2012 10:25:55 AM PST by pgkdan (Rick Santorum 2012. Conservative's last, best chance!)
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