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Time-Warner: Vodka Ad Campaign Reconquers California for Mexico (boycott Absolut Vodka!)
Newsbusters ^ | April 3, 2008 | Warner Todd Huston

Posted on 04/03/2008 9:17:15 AM PDT by DesScorp

Taking the Reconquista concept all the way to the end, Absolut Vodka launched an ad campaign that appears on billboards and at least one magazine that features a map of the western U.S. and Mexico with nearly the entire west coast appearing as a part of Mexico. This ad appears in Quien Magazine, which is owned by Time Warner and also appears on billboards in Mexico. Quien claims a "total audience" of 513,000 readers in Mexico and the southwestern U.S.

The map covers what used to be Mexico's claimed borders before our 1846 war with them from which the U.S. took possession of California, Texas, New Mexico, etc. But, the ad shows those states as part of Mexico with the "Estados Unidos De America" situated to the north and east of the "Absolut World" Mexico.

In a day when immigration issues are incendiary between our two countries, Time Warner accepting ads that stirs Mexico's sentiments to "take back" parts of the U.S. (as the term Reconquista means) as their own territory is quite extraordinary.

***

(Excerpt) Read more at newsbusters.org ...


TOPICS: Miscellaneous
KEYWORDS: absolut; ads; aliens; azatlan; immigration; invasion; mexico; mexifornia; reconquista; vodka
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Boycott Absolut... they wouldn't run an ad like this in Greece and Turkey, or in Israel and the Palestinian Territories, or in India and Pakistan. This is a blatant insult to American consumers. Don't reward them with your dollars. Plenty of other Vodkas out there.





Contact information for Absolut: Jeffrey Moran Director of Public Relations and Events The Absolut Spirits Company, Inc. 1370 Avenue of the Americas New York, NY 10019 USA Phone, direct: +1 212 641 87 20 E-mail: jeffrey.moran@absolut.com

1 posted on 04/03/2008 9:17:15 AM PDT by DesScorp
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To: DesScorp

I dunno..........the “U.S.” gets Barak, Hillary or McCain; living in Texas, I get Mexico.

Not a bad trade.


2 posted on 04/03/2008 9:46:20 AM PDT by glide625
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To: DesScorp
The contents of my email...

Hi,

Just saw your “Reconquista” ad.

Is that what you guys support?

Be advised, all of the organizations that actually support America are going to be notified of you extremely offensive ad.

This will include all branches of the military, church organizations city and State Fire and police fraternities, college fraternities, State and National politicians and political organization, etc.

Just so you will know what to expect.

As for my suggestion? About a year or two of pro-America ad campaigns.

Thanks!




If everyone will please find and post (here) a couple of email addresses of such organizational contacts I will at leas send each one an email expressing just how offensive that ad is to me.

Thanks, TLI

3 posted on 04/03/2008 9:47:18 AM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: glide625; Xenalyte

Curious, makes you wonder; if it were left up to a vote in the Southwest and we voted to allow the reconquista........would the U.S. Federal gov’t put up a fight to stop it?


4 posted on 04/03/2008 9:48:11 AM PDT by glide625
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To: DesScorp
Ahem.....

appears on billboards in Mexico


5 posted on 04/03/2008 9:52:25 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: envisio

Oh, that’s ok then.


6 posted on 04/03/2008 9:56:02 AM PDT by stevio (Crunchy Con - God, guns, guts, and organically grown crunchy nuts.)
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To: glide625
would the U.S. Federal gov’t put up a fight to stop it?

They would have to act pretty quick. If they fool around like they usually do it will be all over and the border will be back to Mexico City... again.

7 posted on 04/03/2008 9:56:06 AM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: envisio
appears on billboards in Mexico

"Quien claims a "total audience" of 513,000 readers in Mexico and the southwestern U.S."

8 posted on 04/03/2008 9:58:57 AM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: TLI

“”Quien (a spanish language magazine read my Mexican people) claims a “total audience” of 513,000 readers in Mexico and the southwestern U.S.”””

Its business. Surely it will offend alot of Americans. I don’t like it...but it is directed to a certain group of people. Others outside of this particular ad’s target audience that will never pick up that magazine will happen along and see it but the small number of people offended will not outweigh the pleased number of people that the ad was intended for.

I think its disgusting. But it was not meant for me to see it.

They would not get away with this ad in Alabama, its just business.


9 posted on 04/03/2008 10:18:56 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: stevio

Remember when Conservatives had a sense of humor. I miss those days. Now half of Freerepublic gets their panties in a wad over every little slight.


10 posted on 04/03/2008 10:20:50 AM PDT by Philly Nomad
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To: Philly Nomad

“Remember when Conservatives had a sense of humor. I miss those days. Now half of Freerepublic gets their panties in a wad over every little slight.”

So you’re just cool with the Reconquista movement and companies that support it, and you’re conservative? A conservative what? Mexican?


11 posted on 04/03/2008 10:28:42 AM PDT by DesScorp
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To: envisio
Web sites like this one and blogs make targeted marketing harder to hide than it was even 10 years ago. I do not know why they ran this ad; it may have been the free publicity, as Absolut vodka may not be consumed much by white male middle class conservatives and a big uproar may help sales with groups like homosexuals and assorted “alternative lifestyle” types. It is also possible that the marketing director may have his head firmly planted in the 1980s, when the MSM and the entertainment giants controlled virtually all news and entertainment media.
12 posted on 04/03/2008 10:29:37 AM PDT by Wallace T.
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To: envisio

As I stated on another post, someone always shows up to apologize for idiocy.


13 posted on 04/03/2008 10:33:24 AM PDT by 7thson (I've got a seat at the big conference table! I'm gonna paint my logo on it!)
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To: envisio
They would not get away with this ad in Alabama, its just business.

Ok, I am in Texas and that is part of the southwest. They are suggesting I loose my part of the nation but hey, "it's just business?" It's ok here in Texas?

I don't think so.

14 posted on 04/03/2008 10:36:47 AM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: DesScorp

IT’S A JOKE!!!
LIGHTEN UP FRANCIS!!!!!


15 posted on 04/03/2008 10:38:01 AM PDT by Philly Nomad
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To: Philly Nomad

I don’t get the humor.


16 posted on 04/03/2008 10:53:39 AM PDT by stevio (Crunchy Con - God, guns, guts, and organically grown crunchy nuts.)
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To: TLI

Thats OK...But your are not supposed to be looking at that magazine.

The reason I say, its just business, is because for every one Texan like yourself, that saw that ad OUTSIDE of its intended market...there are 10 Mexicans who are pleased with it. Mexicans being the intended audience.

By definition, yes, that is business.


17 posted on 04/03/2008 10:55:44 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: envisio

“But your are not supposed to be looking at that magazine.”

What kind of a silly statement is that?

In this world today and with the internet, there is no such thing as, “you aren’t supposed to see it.” They are deliberately encouraging a mind set that threatens a part of this country’s citizens and there welfare, and you say “you aren’t supposed to see that?” Gads, that is inane.


18 posted on 04/03/2008 11:03:34 AM PDT by TruthConquers (Delendae sunt publici scholae)
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To: Wallace T.

“””as Absolut vodka may not be consumed much by white male middle class conservatives and a big uproar may help sales with groups like homosexuals and assorted “alternative lifestyle” types.””””

Yep....if conservatives make up a small part of their business, they could certainly sacrifice us and tick us off to boost their bigger bread and butter percentage.

Besides....I am a very stress-free person. I keep my life simple by not letting things like this get my blood pressure up.
Gosh, some people must stay tense as a knot all day long.


19 posted on 04/03/2008 11:10:26 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: TruthConquers

The ad. Not the message. The ad.
It wasn’t meant for you. It was meant for mexicans, thats why they put it in a mexican magazine.

I am talking about business and marketing here OK.

They would not have placed that ad in a conservative magazine.

Maybe I should have said “you were not intended to see it when they thought of the marketing group they were targeting”


20 posted on 04/03/2008 11:17:08 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: envisio
By definition, yes, that is business.

Apparently most folks do not agree with that. And those that do are not being encouraged to buy that brand.

http://www.freerepublic.com/focus/f-news/1996093/posts

http://www.freerepublic.com/focus/f-bloggers/1995788/posts

http://www.snappedshot.com/archives/1830-Absolut-ly-Insulting.html

http://gatewaypundit.blogspot.com/2008/04/absolut-ly-outrageous-ad-in-mexico-city.html

http://michellemalkin.com/

And BTW, if they advertise in Texas and I live in Texas just how am I outside their target market? What, do I pretend to NOT see the billboard? Or is it just that I am a "typical American" and therefore I don't really matter?

21 posted on 04/03/2008 11:25:52 AM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: DesScorp

I think this is horrible. It doesn’t matter to whom the ad is targeted. Giving illegal aliens and those who would become illegals the feeling that this land belongs to them is WRONG.

We already have a problem with illegals driving drunk — I do not like the association between vodka and some kind of territorial acquisition.


22 posted on 04/03/2008 11:27:30 AM PDT by Yaelle
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To: envisio

They are marketing that inside the USA. There are more than just mexicans in the USA. We ARE going to “see” it. Period. This thread is proof of that. The ad and the message are both abhorrent. Their marketing people need to get there heads examined. They weren’t thinking at all.


23 posted on 04/03/2008 11:34:33 AM PDT by TruthConquers (Delendae sunt publici scholae)
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To: TLI
I am not arguing with you that it is an offensive ad. I don't like it either.

And BTW, if they advertise in Texas and I live in Texas just how am I outside their target market?

Do you read spanish language magazines? The billboards are only in Mexico. Billboards target the public. Magazines target only a certain group of people. They would not dare put the billboards up in America becuase then it would be intended for the general public instead of the target mexicans that read the magazine.

If you do read mexican spanish language magazines, then I was wrong.

I don't like it anymore than you do...
24 posted on 04/03/2008 11:43:58 AM PDT by envisio (If you ain't laughin yet... you ain't seen me naked. 8^O)
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To: Philly Nomad

I just forwarded this ad to our local distributors. I am sure they are really going to see the humor in it. I know the local Absolut liquor salesman will. HA HA


25 posted on 04/03/2008 11:48:08 AM PDT by Sterco
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To: Sterco

Kettle One only since 2003!


26 posted on 04/03/2008 11:50:05 AM PDT by P from Sheb (Cherish the Farve)
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To: P from Sheb

Most liquor stores in Colorado are not going to appreciate this ad. I am in search of another brand of Vodka. Thanks. I suspect that there is an ad agency that is going to have a few nibbles on the phone at some point today.


27 posted on 04/03/2008 11:56:41 AM PDT by Sterco
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To: glide625

“Curious, makes you wonder; if it were left up to a vote in the Southwest and we voted to allow the reconquista........would the U.S. Federal gov’t put up a fight to stop it?”

The Federal government encouraged/aided a takeover of Kosovo by invaders and then glorified the ‘new’ independent state. It was bipartisan.


28 posted on 04/03/2008 11:59:40 AM PDT by AuntB ('If there must be trouble let it be in my day, that my child may have peace." T. Paine)
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To: Philly Nomad

“Remember when Conservatives had a sense of humor. I miss those days. Now half of Freerepublic gets their panties in a wad over every little slight.”

Remember, more US citizens are murdered by illegal aliens every year than were lost on 9/ll. Yes, plenty of us have something to have our panties in a wad over. Our ‘panties’ is about all that’s left because of this ‘reconquista’.


29 posted on 04/03/2008 12:02:30 PM PDT by AuntB ('If there must be trouble let it be in my day, that my child may have peace." T. Paine)
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To: Sterco

‘good on the Danes.... Europe’s Canadians.


30 posted on 04/03/2008 12:12:47 PM PDT by P from Sheb (Cherish the Farve)
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To: envisio

Boycotting Absolut is also “just business”.


31 posted on 04/03/2008 12:14:00 PM PDT by ozzymandus
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To: Philly Nomad

It’s not funny. Neither are you.


32 posted on 04/03/2008 12:15:10 PM PDT by ozzymandus
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To: AuntB

>>>Yes, plenty of us have something to have our panties in a wad over<<<

More than even we seem to know. I found this list on http://gatewaypundit.blogspot.com/2008/04/absolut-ly-outrageous-ad-in-mexico-city.html

It was created by the readers, not the website. Absolut is getting their butt kicked up around their ears.

http://charlotte.johnlocke.org/blog/?p=2353

http://arkansasgopwing.blogspot.com/2008/04/absolut-reconquista.html

http://politics.boogietrain.nl/2008/04/03/absolut-redraws-usa-mexicoÂ; border/

http://jillosophy.blogspot.com/2008/04/absolut-reconquista.html

http://www.politicalforum.com/showthread.php?t=32188

http://hoodathunk.wordpress.com/2008/04/03/absolut-ly-not/

http://towncriernews.blogspot.com/2008/04/azatlan-on-move.html

http://leadandgold.blogspot.com/2008/04/now-i-know-what-vodka-not-to-buy.html

http://attackmachine.com/blog/2008/04/03/absolut-crap/

http://jemisonthorsby.blogspot.com/2008/04/absolut-alcohol-abuse.html

http://www.ielmira.com/2008/04/03/absolut-aztlan/

http://www.thepiratescove.us/2008/04/03/ttlf-say-no-to-absolut/

http://newsbusters.org/blogs/warner-todd-huston/2008/04/03/time-warner-vodka-ad-campaign-reconquers-california-mexico

http://www.immigrationwatchdog.com/?p=6178

http://theredpill67.wordpress.com/2008/04/02/boycott-absolut-vodka/

http://urbangrounds.com/2008/04/02/absolute-disgrace/

http://valsbien.blogspot.com/2008/04/border-changes.html

http://ourfreedomaintfree.blogspot.com/2008/04/global-cultural-jihad-reconquista.html


33 posted on 04/03/2008 12:16:35 PM PDT by TLI ( ITINERIS IMPENDEO VALHALLA)
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To: DesScorp
The map covers what used to be Mexico's claimed borders before our 1846 war with them from which the U.S. took possession of California, Texas, New Mexico, etc.

We also paid for the land. We could have taken the whole sorry country after the war. Perhaps we should have.

34 posted on 04/03/2008 12:20:51 PM PDT by Moonman62 (The issue of whether cheap labor makes America great should have been settled by the Civil War.)
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To: TLI

“It was created by the readers, not the website. Absolut is getting their butt kicked up around their ears.”

Good!


35 posted on 04/03/2008 12:23:31 PM PDT by AuntB ('If there must be trouble let it be in my day, that my child may have peace." T. Paine)
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To: DesScorp
ROFLOL!!

I think it's funny.......

36 posted on 04/03/2008 12:24:06 PM PDT by Osage Orange (Molon Labe)
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To: ozzymandus

Oh stop being so grumpy. Maybe you can get together with the DUmmies and start a perpetually outraged discussion board. You can both feed off each other’s sense of victimization.

Bush Stole the Elections!!
Nobody Says Merry Christmas!!
Those Cartoons are offensive!!
That Ad is Offensive!!!


37 posted on 04/03/2008 12:27:22 PM PDT by Philly Nomad
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To: DesScorp; al baby; Auntbee; BJClinton; Dashing Dasher; dfwddr; exile; feinswinesuksass; ...
Photo Sharing and Video Hosting at Photobucket TaЯd ping!

"Tard" refers to the ping list members and not to the subject of the thread!

List of Ping Lists


38 posted on 04/03/2008 12:42:10 PM PDT by dhot
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To: Philly Nomad
Remember when Conservatives had a sense of humor. I miss those days. Now half of Freerepublic gets their panties in a wad over every little slight.

Not really a "little slight" when you live in CaliMexico and you are getting this crap shoved down your throat every day.

Sorry if our anger bores you.

39 posted on 04/03/2008 12:45:59 PM PDT by dhot
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To: TLI

Your heart is in the right place, but e-mail gets little if any notice. Put those same words to paper and send it in the regular mail to get your message across. Better yet handwrite the message. Same thing with internet polls, nobody cares...


40 posted on 04/03/2008 12:52:27 PM PDT by steveo (Time flies like an arrow, fruit flies like a banana.)
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To: dhot; EveningStar; JRios1968

Now I have to boycott Absolut?


41 posted on 04/03/2008 12:54:01 PM PDT by Froufrou
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To: Froufrou

The remedy: http://www.titos-vodka.com/titos.html


42 posted on 04/03/2008 1:24:17 PM PDT by Aggie Mama
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To: DesScorp; 3D-JOY; abner; Abundy; AGreatPer; Albion Wilde; AliVeritas; alisasny; ...

An Absolut Disgrace!

PING!


43 posted on 04/03/2008 1:42:37 PM PDT by Tolerance Sucks Rocks (Big tents stand for little.)
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To: Froufrou

I’m a big fan of Chopin.
If you like flavors - Hangar One and Three Olives are just awesome. Hangar one has a tasting room not far from my house (hic) and they do a very nice job. I have their Raspberry and Citrus in the house now. As well as Three Olives Cherry - which is a little too sweet - but nice after diner.

A dear friend brings me Chopin straight from Poland and another friend brings me Blue Ice from Idaho.

I’m a lucky Martini Drinker.

;-)

And Absolut lost me....


44 posted on 04/03/2008 1:43:54 PM PDT by dhot
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To: DesScorp
My email to Jeffrey Moran:

Dear Gringo de Mexico:

I was apalled (sp?) to hear about your Absolut World ad in Quien magazine. It is an Absolut disgrace to portray the corrupt nation of Mexico as having retaken American land. If you really believe in that garbage, why don't you move your headquarters down there and see how long you last before the Mexican government plunders you for every last penny.

(If I were in charge, I would have you indicted for treason for advocating the retaking of American land by Mexico, in effect sympathizing with Reconquista elements, which are, by definition, enemies of America. It would stand up in court because way more than two people have seen your ad.)

Sincerely,

45 posted on 04/03/2008 1:54:52 PM PDT by Tolerance Sucks Rocks (Big tents stand for little.)
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To: envisio

Pretty sad, if Treason is now “just business.”


46 posted on 04/03/2008 1:57:36 PM PDT by Tolerance Sucks Rocks (Big tents stand for little.)
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To: Philly Nomad

Learn Spanish.


47 posted on 04/03/2008 1:58:47 PM PDT by Tolerance Sucks Rocks (Big tents stand for little.)
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To: Froufrou
Now I have to boycott Absolut?

Absolutly. :-)

48 posted on 04/03/2008 2:02:20 PM PDT by Tolerance Sucks Rocks (Big tents stand for little.)
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To: dhot; Aggie Mama

Thanks for sharing! I could be your dear FRiend, too...


49 posted on 04/03/2008 2:39:39 PM PDT by Froufrou
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To: Tolerance Sucks Rocks
Learn Spanish.

The Banner is in English.

:-?

50 posted on 04/03/2008 3:25:55 PM PDT by Does so (...against all enemies, DOMESTIC and foreign...)
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