The Causality of Apple's Success Ping!
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Just a couple of points. First, Apple collects all it’s apples in a few baskets. The 21” iMac is the default Apple general use non-laptop. People on the PC side have a ton of manufacturers and choices within the manufacturer.
That said, I think the number of offerings on the PC side is the reason PC manufacturers have such a hard time competing in the higher end with Apple. If Dell, for example, creates a high end desktop computer, they’re going to have a difficult time differentiating it from lower end systems. With the Apple Store, both systems are out there, properly maintained, at the appropriate height for a standing individual to use comfortably. You can check all the differences right there. When I was shopping for my new iMac last year, they had Photoshop loaded, along with sample photos. I could check Photoshop speed with real photos right in the store on the different systems. The internet runs! I could go to my idisk in the store and pull my photos in and check them.
At most PC stores, the internet isn’t set up, there aren’t any useable programs on the system, and all you can do is pull up minesweeper or some system utility. They’re not set up to comfortably use, either too high or low, so you can’t really check the system.