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Hershey Benefits from Major Advertising Push
MarketWatch ^ | April 22, 2010 | Matt Andrejczak

Posted on 04/23/2010 8:18:37 AM PDT by Diana in Wisconsin

Edited on 04/23/2010 8:20:00 AM PDT by Admin Moderator. [history]

Hershey Co. shares surged to a 52-week high Thursday after a more than year-long advertising push helped to boost sales and volumes at the chocolate maker during the first quarter.

Buoyed by its performance in the first three months of 2010, Hershey (NYSE:HSY) , which also makes Reese's Peanut Butter Cups and Kit Kat bars, boosted its 2010 profit and sales forecast. It also plans to increase the amount it spends on advertising.


(Excerpt) Read more at marketwatch.com ...


TOPICS: Business/Economy; Food
KEYWORDS:
I guess we're all so drepressed during the 'recovery' phase in our economy *SNORT* that we're chowin' down the chocolate like never before, LOL!
1 posted on 04/23/2010 8:18:37 AM PDT by Diana in Wisconsin
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To: Diana in Wisconsin

Go to a well stocked dollar store if you want to buy your name brand chocolates for less.


2 posted on 04/23/2010 8:21:02 AM PDT by a fool in paradise (We've gone from phony soldiers to phony conservative protesters. Nothing about liberalism is genuine)
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To: Diana in Wisconsin

Well, we know what’s important to you, Diana! Hope you get enough exercise...


3 posted on 04/23/2010 8:22:03 AM PDT by FreeKeys ("The income tax created more criminals than any other single act of government." -- Barry Goldwater)
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To: Diana in Wisconsin
http://serendip.brynmawr.edu/bb/neuro/neuro04/web1/kcoveleskie.html

But there's proof it increases endorphins and decreases stress. And with the amount of stress we are all under, it is no wonder people are eating gobbling it up!

4 posted on 04/23/2010 8:22:21 AM PDT by iHikeinGodsCreation
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To: Diana in Wisconsin

B E A R S - BEARS! BEARS! BEARS!
5 posted on 04/23/2010 8:22:23 AM PDT by xenob
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To: Diana in Wisconsin
I'll take a gross of these.


6 posted on 04/23/2010 8:26:16 AM PDT by Liz (If teens can procreate in a Volkswagen, why does a spotted owl need 2000 acres? JD Hayworth)
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To: FreeKeys

Is 30,000 steps a day enough? LOL! (Most people average 10K a day.)

I work outdoors and I farm. I love my chocolate!


7 posted on 04/23/2010 8:28:12 AM PDT by Diana in Wisconsin (Save the Earth. It's the only planet with Chocolate.)
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To: All

La Madeline au Truffe. $250 for 1.9 oz box.

Looking for the most extravagant chocolate in the world? Knipschildt's La Madeline au Truffe was recognized by Forbes Magazine as the most expensive chocolate in the world. Starts with a decadent 70% Valrhona dark chocolate, heavy cream, sugar, truffle oil and vanilla as the base for the rich decadent ganache. A rare French Perigord truffle is then surrounded by this rich decadent ganache; enrobed in Valrhona dark chocolate, then rolled in fine cocoa powder. The result is pure extravagance! Lying on a bed of sugar pearls tied w/ a ribbon.

8 posted on 04/23/2010 8:31:31 AM PDT by Liz (If teens can procreate in a Volkswagen, why does a spotted owl need 2000 acres? JD Hayworth)
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To: Diana in Wisconsin

My two favorite chocolate companies are Hershey’s and Nestle’s. They both make the best chocolate products I know. Most of the rest are way too rich, way too creamy, way more expensive or just don’t taste all that good or any combination of those.


9 posted on 04/23/2010 8:31:44 AM PDT by Ev Reeman
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To: Diana in Wisconsin
Work outdoors on a farm? This is for you.

Orange Truffles from the Farmhouse / Makes 48. Store covered/refrigerated.
Original from Reiman's Best of Country Cooking 2003 Change extract for whole other flavor.

Processor 30 seconds cup+2 tbl choc/chips (some won't pulverize). W/ motor on add slowly almost boiling 2/3 c heavy cream, 2 tbl butter, then tea orange extract; proc/smooth. Chill firm in bowl 20-30 min. Roll inch balls. Dip into combined melted 2 tbl shortening/2 c mini/choc/chips. Harden on wax-papered sheeetpan.

FINISH Drizzle over in elegant pattern from tip of fork---1/3 c melted white chocolate chips.

10 posted on 04/23/2010 8:39:23 AM PDT by Liz (If teens can procreate in a Volkswagen, why does a spotted owl need 2000 acres? JD Hayworth)
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To: Diana in Wisconsin

I started avoiding hersey when they moved production oversees.


11 posted on 04/23/2010 8:40:09 AM PDT by Colvin (Proud Owner '66 Binder PU, '66 Binder Travelall,)
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To: Diana in Wisconsin
I guess we're all so drepressed during the 'recovery' phase in our economy *SNORT* that we're chowin' down the chocolate like never before, LOL!

Actually, there is truth in what you said. I've seen some of the biggest increases in confectionery sales during recessions; relatively cheap pleasure. Was very big during the Carter years.

12 posted on 04/23/2010 8:40:34 AM PDT by Second Amendment First ("Stripping motivated people of their dignity and rubbing their noses in it is a very bad idea.")
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To: Diana in Wisconsin

Are you having chocolate withdrawal today Diana? LOL!!


Is There Such a Thing as a Classic Chocolate Martini?
Friday, April 23, 2010 10:24:03 AM · by Diana in Wisconsin · 10 replies · 127+ views
Seattle PI ^ | April 21, 2010 | Katie Shea Kennon

Chocolate Makers Help Lift Cocoa to 3-month High
Friday, April 23, 2010 10:21:24 AM · by Diana in Wisconsin · 7 replies · 61+ views
FT.Com ^ | April 23, 2010 | Jack Farchy

Hershey Benefits from Major Advertising Push
Friday, April 23, 2010 10:18:37 AM · by Diana in Wisconsin · 11 replies · 96+ views


13 posted on 04/23/2010 8:51:44 AM PDT by Arrowhead1952 (Remember in November. Clean the house on Nov. 2nd. / Progressive is a PC word for liberal democrat.)
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To: Colvin
I started avoiding hersey when they moved production oversees.

Us, too. We still hit the theme park once in a while, but it's not the same All-american feeling we used to get when we visited.
14 posted on 04/23/2010 9:12:23 AM PDT by ConservativeWarrior (In last year's nests, there are no birds this year.)
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To: Liz

That sounds wonderful! My two faves are anything orange and chocolate and anything raspberry and chocolate. :)


15 posted on 04/23/2010 6:58:11 PM PDT by Diana in Wisconsin (Save the Earth. It's the only planet with Chocolate.)
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To: Arrowhead1952

I just pick a theme and I run with it. But, you know I hold chocolate in high esteem!

Next week it might be cheese. Or chickens. :)


16 posted on 04/23/2010 6:59:44 PM PDT by Diana in Wisconsin (Save the Earth. It's the only planet with Chocolate.)
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To: Diana in Wisconsin

Fast, easy and low cal. Smuckers raspberry jam is 10 cals per tbl.

Raspberry Salad Dressing
Micro/melt on low tbl ea sugar-free raspberry jam, balsamic vinegar, water.

Especially good on salad of fresh spinach, red onions, fresh orange sections.


17 posted on 04/23/2010 9:42:38 PM PDT by Liz (If teens can procreate in a Volkswagen, why does a spotted owl need 2000 acres? JD Hayworth)
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To: Liz

Thanks, Liz! I have half a jar of Rasp. jelly in the fridge...and will have lots of spinach in the garden real soon. :)


18 posted on 04/24/2010 4:04:56 AM PDT by Diana in Wisconsin (Save the Earth. It's the only planet with Chocolate.)
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To: Diana in Wisconsin

Thanks for posting the fun chocolate threads. Yum


19 posted on 04/24/2010 6:11:51 AM PDT by Liz (If teens can procreate in a Volkswagen, why does a spotted owl need 2000 acres? JD Hayworth)
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