Several of those Surface commercials are unnerving. They remind me of the Opening and Closing ceremonies at the Bejing Olympics with their lock-step routines.
Hearding the masses.
Not much different from the Apple drones reality that other phone providers make fun of in their commercials. The Futurama episode “Attack of the killer app” was a perfect portrayal.
In those commercials, which of those young hip people is doing anything productive?
Who is that ad targeting?
Enterprise buyers?
consumers?
No idea.
They just make me NOT want the device or the OS.
Active, colorful Glee-bots all in a row.