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USA: Pontiac axes long-running Bonneville sedan
just-auto.com editorial team ^ | February 7, 2005

Posted on 02/07/2005 7:05:15 AM PST by ConservativeStatement

General Motors reportedly will stop making the Pontiac Bonneville this summer, saying declining sales and changing customer tastes no longer make the nearly half-century old sedan worthwhile. The Associated Press (AP) said no jobs will be lost because the Detroit-Hamtramck factory where the Bonneville is currently made will continue to produce other large cars, including the new Buick Lucerne and Cadillac DTS. The news agency noted that Pontiac has revamped its car lineup with products such as the G6, which replaced the Grand Am, and entered new segments with the Vibe hatchback and Torrent, a small SUV.

(Excerpt) Read more at just-auto.com ...


TOPICS: Business/Economy
KEYWORDS: automobles; autos; bonneville; cars; generalmotors; gm; pontiac
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1 posted on 02/07/2005 7:05:15 AM PST by ConservativeStatement
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To: MassRepublicanFlyersFan

I used to have a 1992 Boneville SE. Was a decent car.


2 posted on 02/07/2005 7:09:36 AM PST by BrooklynGOP (www.logicandsanity.com)
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To: BrooklynGOP

My lone Pontiac was a LeMans.


3 posted on 02/07/2005 7:11:26 AM PST by ConservativeStatement
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To: MassRepublicanFlyersFan

My wife, and I wore out 2 70s Bonnevilles, and a Catalina, I rented a Bonneville last week, it doesn't rate the name Bonneville, I wouldn't buy one.


4 posted on 02/07/2005 7:14:31 AM PST by c-b 1
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To: MassRepublicanFlyersFan
How come you didn't finish posting the article? It's only five more paragraphs:
The report said Pontiac introduced the Bonneville name in February 1957 at the Daytona Beach races, but didn't introduce it as a product line until 1958 - it was the first Pontiac with fuel injection and was initially available only as a convertible.

AP said the model evolved over the years into a roomy family sedan with plenty of power but, as the public's tastes in family haulers shifted to minivans and sport utility vehicles, the Bonneville's core market evaporated.

"After much discussion, it is in the best interest of Pontiac to align our product portfolio with where demand is," Pontiac spokesman Rick Crooks told the Associated Press, adding: "Demand in the large car segment has been declining for some years."

The news agency noted that Pontiac has revamped its car lineup with products such as the G6, which replaced the Grand Am, and entered new segments with the Vibe hatchback and Torrent, a small SUV.

AP said Pontiac sold nearly 100,000 Bonnevilles as recently as 1992, but demand fell to 29,852 last year, according to Ward's Automotive Reports - sales peaked at 135,401 units in 1966.


5 posted on 02/07/2005 7:15:34 AM PST by upchuck ("If our nation be destroyed, it would be from the judiciary." ~ Thomas Jefferson)
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To: c-b 1

I agree, I loved the Bonnevilles a few years back. My inlaws recently bought one, and I could not believe how much less of a car it seemed. Much closer to a Grand Am than my memories of the Bonny.


6 posted on 02/07/2005 7:16:32 AM PST by cspackler (There are 10 kinds of people in this world, those who understand binary and those who don't.)
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To: cspackler

In a few years, Pontiac will follow Plymouth, Olds, etc.......


7 posted on 02/07/2005 7:20:01 AM PST by umgud
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To: MassRepublicanFlyersFan
…no jobs will be lost because the Detroit-Hamtramck factory where the Bonneville is currently made will continue to produce other large cars, including the new Buick Lucerne and Cadillac DTS.

Other large cars? BS.

I had a 1969 Bonneville. Also a ~1968 Catalina. Those were “large cars.” Nothing like them today. Even up until ~10 years ago the Town Car was large-ish. Now it isn’t much bigger than my Civic.

My mom has a ~2002 Town Car. It’s nice and she hasn’t had any problems with it (but then it has about 12,000 miles on it). Heated-everything and power-everything, but it’s a lot less car than it once was. All of them are.

8 posted on 02/07/2005 7:23:36 AM PST by Who dat?
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To: umgud

Kinda like the new GTO. Kick butt engine in a crappy looking car.


9 posted on 02/07/2005 7:33:16 AM PST by cspackler (There are 10 kinds of people in this world, those who understand binary and those who don't.)
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To: cspackler

Kick butt engine in a crappy looking car.

Let's face it, they don't make any of them like they used to, no character inside or out.


10 posted on 02/07/2005 7:36:19 AM PST by debboo (Stop socialism, vote conservative)
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To: MassRepublicanFlyersFan

Yes, the "Lucerne" will be much more marketable than the "Bonneville" - as if Lucerne has any relevance in todays pop culture.

At least Lucerne is not in France.....


11 posted on 02/07/2005 7:41:26 AM PST by Notwithstanding
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To: cspackler
Re the new GTO: I wouldn't describe it as "crappy looking" - more like "unobtrusive". I like cars that are extremely fast but don't attract a lot of eyeballs.

Now the new Chryslers and Cadillacs which are clearly aiming at the bling-bling generation: -they- are indeed crappy looking.

12 posted on 02/07/2005 7:44:18 AM PST by Uncle Fud
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To: Notwithstanding

I suspect that the "Bonneville" was named after the Utah salt flats rather than any place in France.


13 posted on 02/07/2005 7:45:16 AM PST by Uncle Fud
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To: upchuck
The report said Pontiac introduced the Bonneville name in February 1957 at the Daytona Beach races, but didn't introduce it as a product line until 1958 - it was the first Pontiac with fuel injection and was initially available only as a convertible.

The report is wrong.

The 1957 Pontiac Bonneville was available only as a convertible, and only in two colors (white and blue). It was a limited production vehicle, but available in '57. The engine was a fuel injected 347 cu. in. V8. In 1957, the displacement was increased to 370 cu. in. In 1959, this was further increased to 389 cu. in. (Yes, it's the same engine that lived under the hood of the first GTO.) and, later, to 400 cu. in. (The same engine that found its way to the Firebird, BTW.)

14 posted on 02/07/2005 7:51:16 AM PST by Pete'sWife (Dirt is for racing... asphalt is for getting there.)
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To: MassRepublicanFlyersFan

When will GM just axe the Pontiac brand all together? I mean how many crappy other models can you rebadge just by putting a spoiler and some molding on their exterior? Needs to go the way of the olds.


15 posted on 02/07/2005 7:54:08 AM PST by HamiltonJay
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To: MassRepublicanFlyersFan

When I was a kid, my folks had a new 1959 Bonneville 4 door hardtop "widetrack" which was fully loaded. Later, I "inherited" it. It was one fine ride and due to it's very large interior it was great for "parking" too!


16 posted on 02/07/2005 7:54:37 AM PST by BnBlFlag (Deo Vindice/Semper Fidelis)
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To: Uncle Fud

I'll give you that, "crappy" was a bad choice of words. It just doesn't look like a sports car to me, more like a Mazda or something.

Now, the new Mustang, on the other hand...

Me like!!!

I believe there will be a Cobra version in 2006 for the 2007 model year.....


17 posted on 02/07/2005 7:56:42 AM PST by cspackler (There are 10 kinds of people in this world, those who understand binary and those who don't.)
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To: MassRepublicanFlyersFan

I don't know what Pontiac has been building for the last forty years but they don't look like any Pontiac Bonneville I remember...

Now this is a Pontiac Bonneville!
http://www.cars-on-line.com/18180.html


18 posted on 02/07/2005 8:00:42 AM PST by kellynla (U.S.M.C. 1st Battalion,5th Marine Regiment, 1st Marine Div. Viet Nam 69&70 Semper Fi)
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To: debboo
My 1951 Pontiac Chieftain

Powered by a pumped-up, fire breathing, 355 (bored out) 300+ HP Chevy!

The new GTO's don't have any sense of styling at all... looks like a regular rice burner. I love the '66 - '67 Goats...


19 posted on 02/07/2005 8:05:19 AM PST by Chieftain (Thank you Swift Boat Veterans/POWs/Vietnam Veterans for Truth - you did it for ALL your brothers!)
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To: Chieftain

my sister had a Chieftan...
didn't the hood ornament, the chiefs head light up at night or something???
maybe it still does...LOL


20 posted on 02/07/2005 8:16:02 AM PST by kellynla (U.S.M.C. 1st Battalion,5th Marine Regiment, 1st Marine Div. Viet Nam 69&70 Semper Fi)
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