Ah-HA! I KNEW there was a reason the Lefties were targeting Kraft! They're owned by Altria, which used to be Phillip Morris, the Big Tobacco peeps. I'm thinking Kraft was avoiding a PETA lawsuit based on advice from their lawyers because Kraft and Altria have deep, deep, DEEP pockets.
http://www.responsibleshopper.org/basic.cfm?cusip=50075N
"In the United States, Kraft or Kraft subsidiary brand foods can be found in 99% of households. Altria is the parent company of Kraft."
But still; they caved. That's not good. :(
"But still; they caved. That's not good."
But, on second thought it'll shut PETA up and we can all get on with our lives. Maybe they did cut PETA off at the knees by NOT fighting this?