carbon-scam-ping
Posted on 10/20/2007 4:39:00 AM PDT by Trteamer
Al Gore the former vice president, Oscar-winner and now Nobel Peace Prize recipient is embarking on a climate-change advertising campaign estimated to cost between $100-$200 million a year, one of the largest public service campaigns in history.
Expect to see television commercials, newspaper spreads and Internet ads popping up in a few months time. Funded by donations and proceeds from Gore's 2006 "An Inconvenient Truth," the campaign will focus on convincing people that they can do something about global warming.......
The campaign will be created by the Richmond, Va.-based Martin Agency, the same outfit behind Geico's successful caveman ads and UPS' "What can brown do for you." Martin was also recently chosen as Wal-Mart's lead agency.
Ping.....
The whole construction industry is awash in this shite.
How much longer before we have to compost human waste for fertilizer?
Massachusetts turns down windmill power, Kansas turns down coal power, the tree huggers get in the way of atomic power - civilization itself is under attack. It runs on electricity. Where are all these whiners going to be the summer it turns dark?
Our ever-accumulating-more-electronic-gadgets population is growing, and our electric supply isn’t.
But can an advertising campaign actually change society? Advertising experts experts say ads can accomplish a great deal - think of the anti-tobacco campaign or the anti-drunk driving campaign - but it will take time.
The anti-smoking crusade started in the late 1960s, according to Bruce Vanden Bergh, a professor of advertising at Michigan State University. But states didn't start banning smoking in the workplace, restaurants and bars until the late 1990s. "A campaign] has the potential" to reduce energy consumption," said Vanden Bergh. "But once it starts, you've got to stay with it." The best way to convince people to use less energy, he said, is to make the ads personable. "There's a tendency to sum up with an intellectual argument, but ultimately it comes down to emotional issues," said Vanden Bergh.
Jay Newell, a professor of advertising at Iowa State University, said using a man-on-the-street ad, one that holds another person up as an example, would be better than the kind of slick advertisements that are designed to boost brand images, a-la Coke or Nike ads. "It's a bandwagon strategy," said Newell. "People look around and see what others are doing, and they do the same thing."
How small business can slow global warming
He pointed to the rationing drive during WWII, which gave people specific instructions on how to conserve. "You have to communicate exactly what to do," he said. "Give me the language I need to explain exactly why I'm not [driving over] for Thanksgiving."
It might be necessary to go after people's pride, much the way the "Don't Mess with Texas" campaign got people thinking that littering was somehow un-Texan, said Sue Alessandri, a professor at Syracuse University's Newhouse School of Public Communications. "It'll have to almost associate using energy with a character flaw, something that makes it very personal," said Alessandri.
Vanden Bergh used the smoking example: smokers were once considered the heroes, and you were a loser if you complained about someone smoking at the table next to you.
“It’ll have to almost associate using energy with a character flaw, something that makes it very personal,”
I have a Nissan Titan pickup, 305 horsepower, therefore I must have a character flaw......
Al Gore did not win an Oscar.
Who is paying for this?
AGW™ ping
That explains the main stream media - tell a 'news' story, back it up with a poll that tells you many/most americans feel this way, and folks start to line up. They are not providing news, it is a bandwagon strategy.
I have a Nissan Titan pickup, 305 horsepower, therefore I must have a character flaw......
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I drive a Mercury Grand Marquis Ultimate Editin (a Lincoln Town Car with a different nameplate) I must have a character flaw, funny thing is it uses less fuel than some small cars. Of course when I really want to waste gas I have a 95 Ford F-150 extended cab truck with a 5.8 liter engine, that will really waste some gasoline in a hurry.
My 330hp V8 Audi S4 gets 22mpg on average....
TWO SUVs here. Plus tractor, chain saw, gas weed whacker, charcoal grill...
Rioting and blaming the power companies for not giving up on coal and nuclear energy sooner. They will say that the collapse was because we didn't convert years ago and the lost time cost us.
Of course, it's a bunch of BS. Technology for wind and solar et. al. are a long way from being able to supply the amount of 24-7 reliable power we need. They are best reserved for niche needs and reducing coal use when the "green" power is available, and based on relative economics (cost/MW, payback for invested capital, etc).
The lefts efforts to stop coal and nuclear expansion will have BIG consequences for the economy. It is just taking time for "crunch time" to rear it's ugly head.
I see your toys and raise you 1 bulldozer, 2 tractors, one trackloader, one large backhoe, one exmark diesel lawnmower, 2 4-wheelers, one Dodge 2500HD diesel, and other misc. wheeled and tracked items..
:-)
Al Gore worships at the altar of Gaia and prosylitizes to the world.
It seems to me that there is something in the US Constitution (bill of rights) about separation of church and state. That gov’t shall not promote any specific religion.
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Amendment 1 - Freedom of Religion, Press, Expression. Ratified 12/15/1791.
Congress shall make no law respecting an establishment of religion,
You have a huge character flaw. Maybe Al Gore can arrange counseling for you.
I resemble that remark...
You can be it’s not al bore.
He’ll travel around the world in a 747 by himself, be picked up in a large SUV all the while blaming others for wasting energy.
Noting to see here but just another arrogant POS who preaches to others and excludes himself.
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