Skip to comments.In an ABSOLUT World according to Mexico (Absolut responds to ad outrage)
Posted on 04/04/2008 1:51:32 PM PDT by mnehring
We have received many comments on an ad showing what an ABSOLUT world would look like from a Mexican point of view. We are sorry if we offended anyone. This was not our intention. We will try to explain. Though you may not agree, I hope you understand......
.....The In An Absolut World advertising campaign invites consumers to visualize a world that appeals to them -- one they feel may be more idealized or one that may be a bit "fantastic." As such, the campaign will elicit varying opinions and points of view. We have a variety of executions running in countries worldwide, and each is germane to that country and that population.
This particular ad, which ran in Mexico, was based upon historical perspectives and was created with a Mexican sensibility. In no way was this meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues. Instead, it hearkens to a time which the population of Mexico may feel was more ideal.
As a global company, we recognize that people in different parts of the world may lend different perspectives or interpret our ads in a different way than was intended in that market. Obviously, this ad was run in Mexico, and not the US -- that ad might have been very different.
Now I have to drink my Absolut stokpile, replace with ???
No, why this ad never advocated the changing of borders or addressed any immigration issues. Not at all. It’s a vision of a more ideal time.
I don’t drink vodka often. Nonetheless, when I do I will remember that there are other options on the market. No more Absolut for me.
” . . .a Mexican sensibility” ?
No, I’d say a Hispanic pandering.
We can look at it this way.. it rubs their nose in getting whooped in past wars. :->
So....will they do an ad campaign for the U.S. showing millions of illegal immigrants streaming south across the border?
But it does all of the above.
Who do these greedy bums think they're fooling!
So they have no problem appealing to the imperialistic invasionist “sensibilities” of mexicans, in other words. How nice. Imagine, just imagine the outrage that would happen in THIS country if a business ran an ad showing a diced up map of Iraq with the words “United States of America” writting across it followed by some text that indicated that this was a favorable outcome. So now, reasonable mexicans should be outraged at the company for insinuating that they desire to take over a large portion of the US, just as we should be angry at the company for attempting to stoke those desires in order to sell a product.
Kettle One my friend.
Are they saying Mexico desires war with the United States over a territory they think is theirs??
“This particular ad, which ran in Mexico, was based upon historical perspectives and was created with a Mexican sensibility. In no way was this meant to offend or disparage, nor does it advocate an altering of borders, nor does it lend support to any anti-American sentiment, nor does it reflect immigration issues. Instead, it hearkens to a time which the population of Mexico may feel was more ideal.”
What a bunch of crappola. “more ideal”....the freakin’ “Mexicans” never lived there!
“A Mexican sensibility”? At least they know what turns Mexicans on!
Look, as I said bedfore, They did it for one reason, because it sells....in Mexico. The ad is meant to appeal to what turns ‘em on. Sad, but true.
Well, I'll be dammed......
It sure had me fooled......
I saw the ad posted here on FR......
Sure as hell looked like they were advocating altering borders and down right anti American sentiment.
They can STFU
It does? I don't think that Mexico ever had the boundaries shown in the ad. They seem to be the ones promoted by MeCha (however it's spelled) in all of their Aztlan crap.
So I assume the ad in Japan will show a Greater East Asia co-Prosperity Sphere?
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