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Will Cross Adorn Coca-Cola Cans This Christmas? [The official Ramadan Coke can is out!]
BobMcCarty.com ^ | 8-19-08

Posted on 08/19/2008 3:50:46 PM PDT by SJackson

Will Cross Adorn Coca-Cola Cans This Christmas?

August 18th, 2008 · 11 Comments

The crescent moon and star — yes, the same symbol featured on the flags of so many Muslim countries — is an internationally-recognized symbol of the Islamic faith in much the same way as the cross represents Christianity and the star of David Judaism.  When I learned the symbol of the Islamic faith will appear on Coca-Cola packaging during Ramadan 2008, I found myself wondering whether or not the Atlanta-based soft drink maker will soon include the Christian cross and Jewish star of David in future holiday packaging designs targeting people of those faiths.

The firm selected by Coca-Cola to help interpret its brand across a number of events is ATTIK, according according to Brand Republic.  Notable among those events are Ramadan, a Muslim religious observance that runs from Sept. 1-30, and Christmas 2008. [Note: I've found no evidence that the company plans to focus any efforts on Hannukah or any other Jewish holiday.]

During Ramadan, the ATTIK design shown above will adorn packaging in Turkey, Saudi Arabia, Pakistan, Indonesia, Morocco, Tunisia and other countries with a great many Muslims.

With hopes of finding out whether the Christian cross — instead of the penguins, polar bears and snow of recent years — will grace Coca-Cola packaging for Christmas 2008, I sent an e-mail to Roger Darnell at the firm’s San Francisco office at 11:52 a.m. (Central) today.  Six minutes later, he replied by telling me he had forwarded my inquiry to ATTIK’s marketing executive Vicky Hallam in the firm’s Leeds, England, office.  Excluding the salutation, my e-mail was worded as follows:

I’m a freelance writer and am pursuing an article on using religious symbols on commercial product packaging.  As I understand ATTIK.com was selected to design the 2008 Christmas packaging for Coca-Cola, I’m interested in learning whether or not Coca-Cola products distributed in predominantly-Christian countries will include Christian cross and Jewish star of David symbols in much the same manner as packaging of Coca-Cola products (which your firm designed) sold in predominantly-Muslim countries feature the crescent moon and star symbol representing Islam?

I sent a similar e-mail to Coca-Cola via their main web site’s “Contact Us” form, but truly doubt that I will receive a reply from either Coca-Cola or ATTIK during my lifetime.  You see, I fully expect that Vicky in Leeds will feel obligated to forward my inquiry to the public relations folks in Atlanta.  They, in turn, will opt to sit on the matter, hoping it will go away.

In either case, stay tuned as I will post an udpate(s) in this space if/when I receive a reply from either firm.

Hat tip: Adrants, an advertising industry blog.

* * *

UPDATE 8/19/08, 1 p.m. Central:  At 11:42 a.m. Central, I finally received a reply from from Coca-Cola in the form of this e-mail:

Thank you for contacting The Coca-Cola Company.  We appreciate your interest in our Company.

Contacts related to media and public relations typically go through that department.  You may contact them directly at pressinquiries@na.ko.com, or via their hotline at 404.676.2683.

Lesley
Industry and Consumer Affairs
The Coca-Cola Company

I replied by repeating my previous request in a message sent to the e-mail address provided and telling no-last-name Lesley this:

“I won’t say that I look forward to a prompt reply, since that did not happen.  I do, however, look forward to some sort of reply ASAP.”

Now, we wait again…

* * *

UPDATE 8/19/08, 3:30 p.m. Central“Carl in Jerusalem” has wrote and published a post about “Ramadan Coke” after linking to this post.  In part, he writes:

But I had a different question: Given that Coke contains caffeine, can Muslims drink Coke at all? After all, it has caffeine. The answer to that question does not seem very clear.

Click here to read the rest of his interesting post.



TOPICS: Business/Economy; Foreign Affairs; News/Current Events
KEYWORDS: cocacola; ramadan
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Posted from a blog, it's my understanding FOX has covered this, but I couldn't find it.
1 posted on 08/19/2008 3:50:47 PM PDT by SJackson
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To: SJackson

PLENTY of other sodas out there to drink.

Oh yeah, Christian boycotts don’t work. Can anyone say “Ford”?


2 posted on 08/19/2008 3:53:06 PM PDT by Secret Agent Man (I'd like to tell you, but then I'd have to kill you.)
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To: SJackson

I was looking for it to.

I heard them mention this on FOX.


3 posted on 08/19/2008 3:53:51 PM PDT by nmh (Intelligent people recognize Intelligent Design (God).)
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To: SJackson
They probably think that Santa Clause "counts" as a Christian religious symbol. They do a special Santa can promotion every Christmas.

I am so glad I quit drinking coke back in '94-'95, when the switch to HFCS from sugar made it taste awful.

4 posted on 08/19/2008 3:56:23 PM PDT by Verloona Ti
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To: SJackson
[Note: I've found no evidence that the company plans to focus any efforts on Hannukah or any other Jewish holiday.]

Every year Coke produces "Kosher for Passover" Coke using the old, sucrose formula.

5 posted on 08/19/2008 3:57:06 PM PDT by Alouette (Vicious Babushka)
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To: SJackson

saving


6 posted on 08/19/2008 3:57:53 PM PDT by freeangel ( (free speech is only good until someone else doesn't like what you say))
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To: SJackson

I drink Kroger brand “Big K” cokes.


7 posted on 08/19/2008 3:58:01 PM PDT by fishtank (FIRST defeat Imam Mahdi Obama. - THEN resist McCain. -- A good plan.)
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To: SJackson

My boycott has been going on for years.Sure as hell aint gonna change now for sure.What A-HOLES run these companies anyway?


8 posted on 08/19/2008 3:59:02 PM PDT by HANG THE EXPENSE (Defeat liberalism, its the right thing to do for America.)
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To: SJackson

Sad thing is, my favorite soft drink is Barq’s Root Beer, which is now owned by Coke. I’m sure I can learn to love A&W or Mug instead.


9 posted on 08/19/2008 3:59:30 PM PDT by Right Cal Gal (Abraham Lincoln would have let Berkeley leave the Union without a fight)
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To: SJackson
Turn can clockwise, and lay on it's side.

The can shows a Islamic crescent, over the Mediterranean, with the Israel coast. The mountain, is a unified Palestine with no Gaza or West Bank.

Maybe someone can do the leg work and super impose 'Palestine' over the 'mountain'.

10 posted on 08/19/2008 4:01:12 PM PDT by Leisler
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Comment #11 Removed by Moderator

To: fishtank

Big K rocks!


12 posted on 08/19/2008 4:01:40 PM PDT by Jeff Chandler (A community in Chicago is missing an organizer.)
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To: SJackson

I predict a big demand for ‘em. People will love to pink those cans for target practice.

Can we have one with Osamma’s face on it?


13 posted on 08/19/2008 4:02:15 PM PDT by DManA
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To: tet68

Nice try. The secret ingredient is dog hairs.


14 posted on 08/19/2008 4:03:01 PM PDT by DManA
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To: SJackson

Can they drink Coke during Ramadan?


15 posted on 08/19/2008 4:03:05 PM PDT by DallasDeb ((a.k.a. USAFA2006Mom!))
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To: SJackson
Hey Coke....why not put a swastika on your cans....you just lost another customer....Merry CHRISTmas....
16 posted on 08/19/2008 4:03:09 PM PDT by homeguard (Join or Die)
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To: DallasDeb
Fast all day. Feast all night. Only religion where people gain weight during a fast.

Can they drink Coke during Ramadan?

17 posted on 08/19/2008 4:05:11 PM PDT by DManA
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To: DallasDeb
Can they drink Coke during Ramadan?

Probably after sunset (and before sunrise?).
At least my feeble understanding from some Muslims I worked with
was that the "fast" during Ramadan was during daylight hours.
18 posted on 08/19/2008 4:05:22 PM PDT by VOA
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To: SJackson
Does anyone know if these cans are included in twelve packs and cases randomly or are they all equally marked?
We enjoy Coke, but prefer not to have any mulim symbols in my home uninvited, so I need to know.

Returning them after purchase might be a pain.

19 posted on 08/19/2008 4:06:35 PM PDT by Publius6961 (You're Government, it's not your money, and you never have to show a profit.)
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To: SJackson

It was on FNC - I can tell you now that I’ve been drinking Diet Coke for years....if these a$$holes do this without then putting the cross on a can vs the Bear, or even a Star of David during the holy days - then I guess I’ll just have to switch to iced tea (that I make....) this chaps me big time....


20 posted on 08/19/2008 4:09:18 PM PDT by BamaDi (John McCain - my choice for President and the USA's only option!)
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To: Verloona Ti
They probably think that Santa Clause "counts" as a Christian religious symbol. They do a special Santa can promotion every Christmas.

They can think what they want, but trees are "secular" per the courts. Which is irrelevant, they're a private company, they can do what they want. Personally, religious symbols on pop cans doesn't excite me.

21 posted on 08/19/2008 4:11:12 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: Verloona Ti
They probably think that Santa Clause "counts" as a Christian religious symbol. They do a special Santa can promotion every Christmas.

I'm sure that they'd prefer a "secularized" image for Ramadan as well. Perhaps that "warning sign" depicting the severed, dripping head would be appropriate.

22 posted on 08/19/2008 4:11:44 PM PDT by Charles Martel (Liberals are the crab grass in the lawn of life.)
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To: Secret Agent Man

pssst - LOVE your screen name!

23 posted on 08/19/2008 4:11:58 PM PDT by NordP (Peace thru STRENGTH--because if the bully thinks you're weak..."just words" don't mean a thing!)
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To: Alouette
Every year Coke produces "Kosher for Passover" Coke using the old, sucrose formula.

Now they'll have to put it in a blue can :>)

24 posted on 08/19/2008 4:13:27 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: BamaDi

PEPSI drinker here...darn, can’t boycott them!

EMAIL Sent already asking about the Cross, Star of David and perhaps trees for the druids???

No Coke...Pepsi!


25 posted on 08/19/2008 4:14:06 PM PDT by GRRRRR (2008- A Year That Will Live in Infamy...)
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To: SJackson
Wow, look at all the kneejerk reactionism in this thread.

I've got a great idea, let's go boycott Disney again while we're at it! That'll show em![/sarc]
26 posted on 08/19/2008 4:14:35 PM PDT by arderkrag (Libertarian Nutcase (Political Compass Coordinates: 9.00, -2.62 - www.politicalcompass.org))
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To: Publius6961

I don’t think they’ll be sold in the US.


27 posted on 08/19/2008 4:15:34 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: SJackson

Will I be killed if I eat pork rinds with the “islamothug” coke?


28 posted on 08/19/2008 4:20:27 PM PDT by dynachrome (Henry Bowman is right)
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To: GRRRRR
No Coke...Pepsi!

Don't you know that PEPSI stands for Pay Every Penny to Support Israel? (Hamas TV said so!)

29 posted on 08/19/2008 4:20:38 PM PDT by Alouette (Vicious Babushka)
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To: Secret Agent Man

What abotu Ford?


30 posted on 08/19/2008 4:24:54 PM PDT by nickcarraway
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To: DallasDeb
Can they drink Coke during Ramadan?

Don't know, I'd assume it's OK after sundown.

31 posted on 08/19/2008 4:25:05 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: Secret Agent Man

...or Disney...


32 posted on 08/19/2008 4:26:17 PM PDT by devane617 (we are so screwed)
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To: Right Cal Gal
Pricey, but worth it:


33 posted on 08/19/2008 4:27:17 PM PDT by buccaneer81 (Bob Taft has soiled the family name for the next century.)
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To: SJackson

Well, seeing islam getting any attention and respect from a major corporation offends and annoys me, given what that “religion” teaches re: women, slavery, etc, so I am relieved that I no longer drink coke : Saves me the trouble of having to cut it out of my life.


34 posted on 08/19/2008 4:29:42 PM PDT by Verloona Ti
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To: Charles Martel

It would be more appropriate in terms of “truth in advertising”.


35 posted on 08/19/2008 4:30:56 PM PDT by Verloona Ti
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To: bigheadfred

I wish we had a Piggly Wiggly....you know they would never enter the threshhold of the cloven hoof of a Piggly Wiggly.


36 posted on 08/19/2008 4:32:40 PM PDT by lilycicero (And add some zeros to the hero's defense fund.........)
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To: SJackson
They've done stuff like this before at least for Judaism, I think. Like Hebrew writing for Passover, indicating that the product is kosher.



Don't know if they've ever done a can design featuring a religious symbol, though.

I'm not going to get upset about it, though.
37 posted on 08/19/2008 4:35:46 PM PDT by mysterio
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To: SJackson

Running a global consumer goods company these days is a b*tch. No good deed goes unpunished.

I am happy for them to stick with Santa & polar bears over here.

I doubt many freepers would snatch up a 6 pack if there were an illustration of an empty frosty bottle sitting inside a vacant tomb on the billboard over the interstate.


38 posted on 08/19/2008 4:37:32 PM PDT by G L Tirebiter
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To: SJackson

Wonder if it will have cane sugar like Passover Coke?


39 posted on 08/19/2008 4:42:45 PM PDT by don-o (Have you donated to FR? If not, why not?)
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To: SJackson
Note to self..(1).....BLOAT

(2)...purchase 12 dozen six packs of islaminazi coke.

(3). ..pencil in target practice at the range next few weeks.

40 posted on 08/19/2008 4:44:56 PM PDT by spokeshave (Hey GOP...NO money till border closed and criminal illegals deported and the drilling starts.)
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To: don-o
Wonder if it will have cane sugar like Passover Coke?

I don't think that's an issue for halal. In fact I don't think they're doing anything to the formula here, just the can, for marketing purposes.

Good think they didn't use a picture of the Prophet!

41 posted on 08/19/2008 4:47:55 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: arderkrag
Wow, look at all the kneejerk reactionism in this thread. I've got a great idea, let's go boycott Disney again while we're at it! That'll show em![/sarc]

I don't see them. No one is advocating a Coke boycott that I see.

If Coke want's to see a boycott, instead of crescents in majority Muslim countries, let them put a Cross on cans in this majority Christian country, they'll get boycotts.

42 posted on 08/19/2008 4:51:51 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: spokeshave
(2)...purchase 12 dozen six packs of islaminazi coke.... (3). ..pencil in target practice at the range next few weeks.

Don't forget to shake the cans

43 posted on 08/19/2008 4:52:31 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: don-o

BTW, one of the very few people to have seen the ingredient list for Coke was the Rabbi who certified Coke for decades.


44 posted on 08/19/2008 4:55:51 PM PDT by SJackson (as a black man, you know, Barack can get shot going to the gas station, Michelle O)
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To: SJackson

Good to know there’s “Ramadan” Coke. I’ll drink it with my Bacon Double Cheeseburger.


45 posted on 08/19/2008 4:59:13 PM PDT by Cymbaline (I repeat myself when under stress I repeat myself when under stress I repeat myself when under stres)
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To: DallasDeb

They can’t drink anything until after sunset.


46 posted on 08/19/2008 5:00:05 PM PDT by forkinsocket
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To: GRRRRR
PEPSI drinker here...darn, can’t boycott them!

Naw, just means you were boycotting them before boycotting them was cool.

47 posted on 08/19/2008 5:07:08 PM PDT by Vroomfondel
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To: Publius6961

From what I caught on the Fox news report, these “moon god” marked cans will only be sold in the ME and Africa. ;-)


48 posted on 08/19/2008 5:17:45 PM PDT by doc1019 (I was taught to respect my elders, but it's getting harder to find one.)
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To: Secret Agent Man
Yeah, I can say "Ford" as the AFA boycott was effective unless you think Pajamamedia is lying.

-----

"The boycott therefore began in earnest in March 2006. Given the boycott’s potential for serious damage, especially at a time when Ford’s business fortunes were heading in reverse, I expected the company to do something to rectify the situation quickly. That didn’t happen. Ford vastly underestimated the boycott’s impact. As I noted in late January:

* The AFA’s home page claimed over 778,000 boycott petition signers (over 780,000 signers when it ended).

* The AFA itself claims to have over 3.3 million supporters.

* Boycottford.com listed over 30 supporting organizations.

* It is likely that each boycott supporter, AFA member, and at least some members of the other boycotting organizations influenced three to five others not to buy Ford products.

* That would mean at the boycott’s peak there were between 12-20 million boycott participants — perhaps as many as 10% of all potential vehicle buyers.


Ford Boycott Gets Results

http://pajamasmedia.com/blog/ford-boycott-gets-results/
49 posted on 08/19/2008 5:45:22 PM PDT by WaterBoard
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To: SJackson

Only way I drink that crap is when Castro dies.

THAT day will be an endless string of Cuba Libres.


50 posted on 08/19/2008 5:46:21 PM PDT by Petronski (The God of Life will condemn the Chinese government. Laogai means GULAG.)
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