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The 65 mpg Ford the U.S. Can't Have
Business Week ^ | September 4, 2008 | David Kiley

Posted on 11/09/2008 7:02:49 PM PST by 2ndDivisionVet

If ever there was a car made for the times, this would seem to be it: a sporty subcompact that seats five, offers a navigation system, and gets a whopping 65 miles to the gallon. Oh yes, and the car is made by Ford Motor (F), known widely for lumbering gas hogs.

Ford's 2009 Fiesta ECOnetic goes on sale in November. But here's the catch: Despite the car's potential to transform Ford's image and help it compete with Toyota Motor (TM) and Honda Motor (HMC) in its home market, the company will sell the little fuel sipper only in Europe. "We know it's an awesome vehicle," says Ford America President Mark Fields. "But there are business reasons why we can't sell it in the U.S." The main one: The Fiesta ECOnetic runs on diesel.

Automakers such as Volkswagen (VLKAY) and Mercedes-Benz (DAI) have predicted for years that a technology called "clean diesel" would overcome many Americans' antipathy to a fuel still often thought of as the smelly stuff that powers tractor trailers. Diesel vehicles now hitting the market with pollution-fighting technology are as clean or cleaner than gasoline and at least 30% more fuel-efficient.

Yet while half of all cars sold in Europe last year ran on diesel, the U.S. market remains relatively unfriendly to the fuel. Taxes aimed at commercial trucks mean diesel costs anywhere from 40 cents to $1 more per gallon than gasoline. Add to this the success of the Toyota Prius, and you can see why only 3% of cars in the U.S. use diesel. "Americans see hybrids as the darling," says Global Insight auto analyst Philip Gott, "and diesel as old-tech."

(Excerpt) Read more at businessweek.com ...


TOPICS: Business/Economy; Culture/Society; Extended News; Government; US: Michigan
KEYWORDS: automakers; automobiles; diesel; economy; energy; environment; ford; fordmotor; globalwarming; oil
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To: Nathan Zachary
LOL, I did say you should burn it straight, but there are several places on the Internet that will give you a step by step , in your garage method for, treatment doing it. Last I heard Eastman was building two plants.
41 posted on 11/09/2008 7:46:18 PM PST by org.whodat ( "the Whipped Dog Party" , what was formally the republicans.)
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To: Spktyr

Can’t imagine it-too scary LOL.


42 posted on 11/09/2008 7:49:13 PM PST by greeneyes (Moderation in defense of your country is NO virtue. Let Freedom Ring.)
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To: LoneRangerMassachusetts

I hope you recognize my sarcasm. Obama is pledging to make this worse. California is at war with Bush over this already.


43 posted on 11/09/2008 7:54:10 PM PST by Shanty Shaker
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To: gridlock
Gasoline is taxed federally at 18.4 cents per gallon, diesel is taxed at 24.4 cents per gallon. That is not exactly a big pollution fighting difference.

There is no tax on red-dyed diesel (meant for off-road/farm use only).

44 posted on 11/09/2008 7:58:04 PM PST by IYAS9YAS (Ever notice that Obama supporters chant "O-Bahm-AH" while McCain/Palin supporters chant "U-S-A".)
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To: org.whodat
Buy an old diesel, and convert it to ethanol. Currently ethanol is about $1.68 a gallon. You just have to buy it in bulk quantities.

You can modify a gas engine too if you like to take advantage of alcohols better qualities. Alcohol isn't so good in low compression engines though.

Properly built, an alcohol engine gets better mileage and has tons more HP than any production gas engine.

There is absolutely no reason we can have high powered cars like the 60's/70's except running alcohol now that alcohol is much more readily available.

A diesel/ alcohol engine is freakin' awsome. Runs at 28:1 compression and produces gobs of power from a tiny little 4 cyl. Unfortunately NASA only makes them in conjunction with another company from Brazil for use in diesel electric buses they are building and using on an experimental development stage. Not available to us dumb Americans.

Nothing stopping Gm from making them though, except they'd be TOO efficient

45 posted on 11/09/2008 7:59:13 PM PST by Nathan Zachary
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To: org.whodat

PS. They are claiming 100 mpg service miles on these alcohol powered diesel/electric buses.


46 posted on 11/09/2008 8:07:26 PM PST by Nathan Zachary
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To: Nathan Zachary

Flash point: http://en.wikipedia.org/wiki/Flash_point


47 posted on 11/09/2008 8:12:09 PM PST by org.whodat ( "the Whipped Dog Party" , what was formally the republicans.)
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To: 2ndDivisionVet
If Ford goes bankrupt or begs for a Federal bailout, while withholding their world cars which could turn their story around, I will cry no tears. Ford has marketed energy-efficient cars for years in Europe while building giant SUVs here. Love them or hate them, small cars are the future. Ford has them all designed and produced. How about the Ka and SportKa? Not for America. New Fiesta? Nope.

Hey Ford, I'm not bailing you out of stupidity. Stupidity. Hello?

48 posted on 11/09/2008 8:13:04 PM PST by Sender (Never lose your ignorance; you can never regain it!)
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To: Nathan Zachary

It would require that you step down the compression ratio as stated, but would probably work well. The new ultra low sulfur diesels run very hot, as probably would the ethanol. The reason I prefer the oil is that you can produce it cheaper than ethanol.


49 posted on 11/09/2008 8:17:34 PM PST by org.whodat ( "the Whipped Dog Party" , what was formally the republicans.)
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To: 2ndDivisionVet

50 posted on 11/09/2008 8:29:26 PM PST by martin_fierro (< |:)~)
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To: 2ndDivisionVet

Man you’re lucky. I’ve been trying to buy an old mercedes diesel and people just won’t sell them over here. People love them.


51 posted on 11/09/2008 8:34:26 PM PST by I got the rope
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To: gridlock

I thought that the government and the states regulated diesel with the higher taxes for road repair due to semis damaging the roadways more. Sorry, that and the cost of formulating the diesel to be different from farm diesel and other types of diesel, etc.


52 posted on 11/09/2008 9:01:12 PM PST by Liaison
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To: 2ndDivisionVet

Great car!


53 posted on 11/09/2008 9:04:44 PM PST by The Mayor ( In Gods works we see His hand; in His Word we hear His heart)
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To: 2ndDivisionVet

NOx rules imposed by California and adopted by many other states make it impractical to import small diesels. It could be done, but the exhaust treatment necessary would make the cars too expensive for this market.

The most annoying part of this is that the NOx limits are pointless, because of the balance between NOx and VOCs. Without cutting VOCs by a lot, the NOx reductions accomplish nothing, other than wasting fuel, and reducing vehicle choice.

So blame CARB.


54 posted on 11/09/2008 9:09:32 PM PST by B Knotts (ConservatismCentral.com)
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To: Cicero

We still own a Rabbit diesel! It gets 48 miles to the gallon in town and we got 54 freeway driving with it.


55 posted on 11/09/2008 9:40:38 PM PST by ConfidentConservative (I think, therefore I am conservative.)
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To: ConfidentConservative

Well, I’ll chime in that my old Honda CRX (2-seater) got 65 mpg highway (or better) back in the days of 55 mph. It got around 48 mpg overall. No, it’s not a family car, but it was great for me as a single guy back then. It was actually quite a comfortable car for long trips, and I hauled some fairly amazing stuff around in it, for such a small / eficient vehicle. ‘80’s technology, too...


56 posted on 11/09/2008 10:28:27 PM PST by Paul R. (We are in a break in an Ice Age. A brief break at that...)
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To: 2ndDivisionVet
My mechanic is a Hispanic gentleman in Dallas who is a former Mercedes Master Mechanic. Somehow, he is able to source parts for me way under what a dealership charges and his labor costs are dimes on the dollar.

Chop shop?

57 posted on 11/09/2008 10:59:46 PM PST by Carry_Okie (If Barack Obama is Vladamir Lenin, Bill Ayers is Leon Trotsky.)
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To: Paul R.

Your CRX weighed less than half of what the current smallest car (save the Smart) does.

All those mandated safety requirements and gear add weight to the car. Airbags alone add about 500lbs to the structure of a car.

Weight is the enemy of fuel economy.

Your CRX is illegal to manufacture and sell today.


58 posted on 11/09/2008 11:20:47 PM PST by Spktyr (Overwhelmingly superior firepower and the willingness to use it is the only proven peace solution.)
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To: 2ndDivisionVet

ping


59 posted on 11/09/2008 11:50:12 PM PST by Bellflower (A Brand New Day Is Coming!)
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To: 2ndDivisionVet
But Ford doesn't believe it could charge enough to make money on an imported ECOnetic.

But Europe, who is on a much tighter budget than we are is able to pay?! No wonder Fraud is in the bread lines at Congress. Such progressive thinking they have.

Let me ask, would you buy a 65 MPG car over a 18MPG Ford truck these days?

My bet is you could not ship them over here fast enough to meet demand.

60 posted on 11/10/2008 12:39:31 AM PST by American in Israel (A wise man's heart directs him to the right, but the foolish mans heart directs him toward the left.)
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