The battle was overcoming the impression that what was hitting the ball (the head) was the most important part of the equipment.
No, I agree completely, a person needs to be fitted period when ever they buy golf equipment, if they got fitted properly once they wouldn’t bother buying new clubs every year.
I did get a new driver last year, though it was a birthday gift from my fiance, got fitted by Ping for a G10 at the Golf Expo.
Should of seen the look on the other guy’s faces when they saw that I was fitted for a 7.5* driver with a ProLaunch Red X-Stiff, thing works wonders for me though.