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Newsweek May Stop Weekly Circulation
NewsMax ^
| 1/17/09
Posted on 01/18/2009 11:02:26 AM PST by Sammy67
Battered by a one-two punch of declining readership and ad pages, Newsweek magazine is getting an extreme makeover this year that will include a large circulation reduction, deep cuts in operating costs, and a new effort to attract advertisers by concentrating on an elite audience.
According to The New York Times, executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news, rather than telling people what happened in the last week. The plan, similar to the editorial outlook espoused by The Economist magazine, is aimed at helping the newsweekly better compete in the face of competition from cable TV and the Internet. The transformation will likely include more analysis, commentary, and news-related feature articles.
Were not in the business of telling people the news, Richard Stengel, managing editor of Newsweek's rival Time, told the Times. News has become a commodity. They already
(Excerpt) Read more at newsmax.com ...
TOPICS:
KEYWORDS: bias; cable; internet; liberal; liberalmedia; magazine; media; networks; news; newsmonth; newsweak; newsweek; print; publications; publisher; reporting; tv
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To: Sammy67
Time is worse...if that’s possible
21
posted on
01/18/2009 11:12:11 AM PST
by
wardaddy
To: Sammy67
22
posted on
01/18/2009 11:12:16 AM PST
by
TET1968
(SI MINOR PLUS EST ERGO NIHIL SUNT OMNIA)
To: Sammy67
Battered by a one-two punch of declining readership and ad pages, Newsweek magazine is getting an extreme makeover this year that will include a large circulation reduction, deep cuts in operating costs, and a new effort to attract advertisers by concentrating on an elite audience. That's what they've been doing.
It's why they're in such well-deserved financial trouble now.
23
posted on
01/18/2009 11:12:25 AM PST
by
Allegra
( I've decided that being in a state of denial for the next 72 hours will be good for my health.)
To: Sammy67
Propagandaweek would be a better name for them.
To: Sammy67
“Telling readers what to think about news”...
I think that’s been quite evident for as long as I can remember.
25
posted on
01/18/2009 11:12:58 AM PST
by
KStorm
("Man sees government as beautiful and worships it, but God views governments as beasts.")
To: Sammy67
executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news
That has been their 'focus' for over two decades now...I guess with King Obama ascending the throne they no longer feel a need to keep up the pretense of being 'reporters'.
A "thought leader" that tells readers how to think. Mr. Orwell, please pick up the white courtesy phone. Mr. Orwell...
26
posted on
01/18/2009 11:13:12 AM PST
by
LostInBayport
(The press and the Barackolytes view you as a miracle worker...so turn the economy into wine, Barry.)
To: johnnycap
And where do you suppose they are going to drum up an elite audience from? They dont have one now.I'm sure the ones who read flip through it, view themselves as elites.
27
posted on
01/18/2009 11:13:26 AM PST
by
mountn man
(The pleasure you get from life, is equal to the attitude you put into it.)
To: Sammy67; abb
focuses on telling readers how to think about news, rather than telling people what happened in the last week.so whats the difference??
Let them go out nof business... sounds like their going to be even more liberal.
28
posted on
01/18/2009 11:13:47 AM PST
by
GeronL
(A woodchuck would chuck as much wood as a woodchuck could chuck if a woodchuck could chuck wood)
To: 2ndDivisionVet
Newsweek "thought leader"
29
posted on
01/18/2009 11:14:10 AM PST
by
y6162
To: Sammy67
Wasn’t Josef Goebbels a “thought leader”? IIRC, Pravda and TASS were “thought leaders” also.
30
posted on
01/18/2009 11:14:17 AM PST
by
FlingWingFlyer
(CIA Director!....So easy, a caveman can do it!)
To: Sammy67
translation: Newsweek to become an editorial blog with no audience interaction.
31
posted on
01/18/2009 11:14:26 AM PST
by
longtermmemmory
(VOTE! http://www.senate.gov and http://www.house.gov)
To: mountn man
“concentrating on an elite audience.”
Should be “effete audience!”
32
posted on
01/18/2009 11:15:06 AM PST
by
Dr. Bogus Pachysandra
("Don't touch that thing! I'm a doctor, and I won't touch that thing!)
To: libertarian27
They keep sending it to MY (doctor) office and I told them to knock it off. I didn’t order their crummy socialist rag and I wasn’t going to help them “channel stuff” in order to artifically inflate their circulation numbers. Elite my ass it’s a magazine for morons.
To: Sammy67
So now they are going to quit slanting the news or selectively printing the news or selectively presenting facts of the new and are going to start telling us how to interpret the news. Great! Their past business model has worked out so well they are going to dig into it really deep. These guys are as smart as the executives at Circuit City and GM.
34
posted on
01/18/2009 11:16:08 AM PST
by
dirtymac
(Now is the time for all good men to come to the aid of their country. Really! It's time; NOW)
To: Sammy67
According to The New York Times, executives at Newsweek say the retooled magazine will focus on being a "thought leader" that focuses on telling readers how to think about news, rather than telling people what happened in the last week.LOL! They already do this and that's why they're failing! It's truly unbelievable. These people are such foolish IDIOTS.
35
posted on
01/18/2009 11:17:16 AM PST
by
sirchtruth
(Gravity Of The Situation...)
To: mountn man
Saw it a few months ago at my dentists office Butg those had Jimmy Carter on the cover didn't they? /sarc
36
posted on
01/18/2009 11:17:19 AM PST
by
GeronL
(A woodchuck would chuck as much wood as a woodchuck could chuck if a woodchuck could chuck wood)
To: Sammy67
37
posted on
01/18/2009 11:18:03 AM PST
by
Pharmboy
(Democrats lie because they must...)
To: Sammy67
Thump. Thump. Thump. Another one bites the dust. |
38
posted on
01/18/2009 11:19:22 AM PST
by
Nick Danger
(www.swiftvets.com)
To: Sammy67
If the elite need to be told what to think, they better be ensuring (monetarily) that their mind-molding magazine does well.
Who will tell them what to think if Newsweek is gone?
THis could be critical.
To: Paladin2
40
posted on
01/18/2009 11:23:26 AM PST
by
Attention Surplus Disorder
(Mr. Bernanke, have you started working on your book about the second GREATER depression?")
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