46 sponsors have pulled from the show. Ratings mean nothing when there is no $$$ from sponsors.
There’s no lost revenue. FOX time shifted the ads and put in house ads on Beck. It’s prime space to promote their own shows.
Boycotts almost never work, that Rush for example; when “Take Back the Media” promoted their boycott a few years back, Rush’s audience increased almost 25%. Meanwhile Micheal Stinson, the guy operating “Take Back the Media,” was recently facing forclosure on his residence in Hawaii.
OOOOrrrrrr those sponsors found a way to cut commercial expeditures Orrrrr they were cutting costs anyways and were able to find what they THOUGHT was a PR bonus instead they found a PR suicide.
Someone needs to show these advertisers the red blue map of america.
Theres no lost revenue. FOX time shifted the ads and put in house ads on Beck. Its prime space to promote their own shows.Look for the PMSNBCs and CNNs of the cable world to suffer most, these adverts are going to avoid their talk shows as well in all likelyhood. THEY will hurt more as a result (smaller audiences and all).
The "Law of unintended consequences" in action once again.