[who knows what evil?]

The film had the third highest per-screen average on Friday night of the films at the box office.

It maintained that average thru the weekend...per-theatre average take just behind 'Scream 4'. $1.677 million take in the first three days. For a limited-run in only 300 theatres?

Not bad. Not bad at all.

[USNBandit]

The other thing to remember about the per theater average is that Rio is in 3D with the associated ticket prices.