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Driven off the Road by M.B.A.s
Time ^ | 7/10/11 | Rana Foroohar

Posted on 07/10/2011 10:22:48 PM PDT by LibWhacker

Bob Lutz, the former Vice Chairman of General Motors, is the most famous also-ran in the auto business. In the course of his 47-year rampage through the industry, he's been within swiping range of the brass ring at Ford, BMW, Chrysler and, most recently, GM, but he's never landed the top gig. It's because he "made the cars too well," he says. It might also have something to do with the fact that Maximum Bob, who could double as a character on Mad Men, is less an éminence grise than a pithy self-promoter who has a tendency to go off corporate message. That said, his new book, Car Guys vs. Bean Counters: The Battle for the Soul of American Business, has a message worth hearing. To get the U.S. economy growing again, Lutz says, we need to fire the M.B.A.s and let engineers run the show.

(Excerpt) Read more at time.com ...


TOPICS: Business/Economy
KEYWORDS: bean; businesses; companies; counters; driven; economy; engineers; management; mba; product
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To: zipper
McNamara & his whiz kids were Vietnam-era,

There was a 'whiz kids' group that became well known during WWII by addressing military matters, and then they branched off into other areas after the war. Not sure if McNamara was one of them.

21 posted on 07/11/2011 4:25:35 AM PDT by Will88
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To: Will88

http://corporate.ford.com/about-ford/heritage/people/whizkids/659-whiz-kids


22 posted on 07/11/2011 4:26:50 AM PDT by Will88
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To: LibWhacker

So, what does Lutz want to do with engineers who also obtain MBAs, which has been a favored set of credentials for years now.


23 posted on 07/11/2011 4:30:38 AM PDT by Will88
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To: Will88

In the eighties there were some engineers who got MBA’s, and then bought into the idea that they were supposed to forget everything technical and just play buzzword bingo. The result was some of the most empty suit types. One such person became president of a company, and required everyone to slavishly pursue the yuppie image. Of course this was in the New York City area.


24 posted on 07/11/2011 4:40:56 AM PDT by Fred Hayek (FUBO, the No Talent Pop Star pResident.)
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To: Fred Hayek

Had a Chrusler dealership when Lee Iacocca took over Chrysler and then he retired and we got Bob and he screwed up Chrysler. He was the problem.


25 posted on 07/11/2011 4:48:24 AM PDT by scooby321
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To: SatinDoll
This is what happens when administrators make technical decisions

Photobucket

26 posted on 07/11/2011 4:53:13 AM PDT by Roccus
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To: All

To back up my #26

http://webcache.googleusercontent.com/search?q=cache:QMiIjVa7N9YJ:www.nasaspaceflight.com/2007/01/remembering-the-mistakes-of-challenger/+Challenger+conference+call+engineer+hat&cd=2&hl=en&ct=clnk&gl=us&source=www.google.com


27 posted on 07/11/2011 4:56:50 AM PDT by Roccus
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To: LibWhacker
Toyota listened to American quality icon W. Edwards Deming and sold nearly 40 million Toyota Corollas worldwide since 1967.

Toyota Corollas are boring as watching paint dry but they sure have sold a lot of 'em.

28 posted on 07/11/2011 5:38:11 AM PDT by Sooth2222 ("Suppose you were an idiot. And suppose you were a member of congress. But I repeat myself." M.Twain)
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To: LibWhacker

Just a side note about Bob Lutz. He was a Jet Fighter pilot I belive in Nam and as a civilian he purchased a Mig 15,I think, and when he flew it back to Detroit upon landing he forgot to lower the landing gears and slid to a stop.


29 posted on 07/11/2011 5:49:53 AM PDT by Rappini (Pro Deo et Patria)
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To: LibWhacker
...Lutz says, we need to fire the M.B.A.s and let engineers run the show.

Oh, dear God that's funny. Engineers run the show?

While I have little love for MBA's the idea of engineers running a car company leaves me speechless.

30 posted on 07/11/2011 6:08:02 AM PDT by raybbr (People who still support Obama are either a Marxist or a moron.)
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To: raybbr
While I have little love for MBA's the idea of engineers running a car company leaves me speechless.

Engineers built Hughes Aircraft Company, the best electronics company in the world. When the MBA's took over there was no more Hughes. GM was at its best when an engineer ran the company.

31 posted on 07/11/2011 6:14:28 AM PDT by saminfl
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To: Warlord; SatinDoll
But Carter was an engineer. Look how well that worked out.

Rubbish. The Navy recruits people to operate nuclear sub power-plants, and they call them "nuclear engineers." Closer to "train engineer" than design engineer.

Respectable trade career, but not an engineer who applies hard science to solve practical problems.

And don't try to sully the term "peanut farmer" by that association either! =)

32 posted on 07/11/2011 6:24:39 AM PDT by sam_paine (X .................................)
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To: raybbr
While I have little love for MBA's the idea of engineers running a car company leaves me speechless.

Same here. Let the engineers make technical decision and the MBA's can make financial decision.

33 posted on 07/11/2011 7:16:38 AM PDT by Mr.Unique (The last thing I want to do is hurt you. But it's still on the list.)
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To: Warlord
But Carter was an engineer. Look how well that worked out.

So was Hoover. Reagan studied economics and sociology at Eureka College.

34 posted on 07/11/2011 9:00:14 AM PDT by Moonman62 (The US has become a government with a country, rather than a country with a government.)
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To: OldMissileer

Engineers are confident by nature and design.

When an engineer sends a rocket into space for the first time, do you want him to be wishy washy and have nagging doubts about success, or do you want him to be confident in his preperation and execution of all aspects of building the rocket?

How about building a new type of bridge for the first time. Is that the time for a touchy-feely, consensus building ninny or someone who takes control of every aspect and his certain of his own judgment, preparation, and design of the bridge and its expected performance when it is loaded with vehicles in a snowstorm during a hurricane or during an earthquake.

You bet engineers have to be confident in their judgment when they put their license stamp on their deisgn. Engineers are without a doubt pains in the ass in many ways but at the end of the day, we are problem solvers.

Most people ask, “Can we put a man on the moon.”

Engineers ask “HOW can we put a man on the moon.”

To an engineer, every problem is solvable and has a technical solution just waiting to be discovered. While some personality types are spinning their wheels trying to refine the question, an engineer is already working on obtaining the answer.

Yes, we are pains in the ass and too confident, but that is the nature of the beast. There is no time for doubting when that dam is built holding back hundreds of millions of gallons of water. You want that engineer confident that water will remain behind the damn and not washing away all the skyskrapers in your city center.

The Hoover dam holds 9 trillion gallons of water. I would think you would want a person of conceit who is CERTAIN that water will never come crashing through the face of the dam, rather than someone who isn’t quite sure.


35 posted on 07/11/2011 9:18:45 AM PDT by Freedom_Is_Not_Free (SP12: They called Reagan "unelectable", too.)
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To: Portcall24
...but, as a Captain, he did conduct statistical analysis on bombing raids for LeMay during WWII, mostly in the Pacific theater

Yes he was a technocrat all along. But the quote has him in charge of a team of "whiz kids" for the AAC, and that's blatantly false -- in fact it's beyond that, it's impossible.

From the article:

...in the postwar era, when Harvard Business School grad Robert McNamara and his "whiz kids" became famous for using mathematical modeling, game theory and complex statistical analysis for the Army Air Corps...

36 posted on 07/11/2011 3:31:53 PM PDT by zipper
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