Posted on 02/05/2012 4:46:57 PM PST by DogByte6RER
GM, Ford feud over Super Bowl ad
(Reuters) - A simmering feud between General Motors Co and Ford Motor Co heated up on Sunday as Ford objected to GM's Super Bowl advertisement for its Chevy Silverado pickup truck.
The ad, which will run on NBC's television broadcast of the Super Bowl on Sunday, depicts an apocalyptic scene in which Chevrolet Silverado pickup trucks and their owners escape death and make it to a pre-arranged meeting point.
But, one of their friends, identified as "Dave," who drives a Ford, doesn't make it to the meeting site, in the video that plays off the idea that the ancient Mayans predicted the world would end in 2012.
A letter from Ford attorney Lynne M. Matuszak says that according to insurance industry data it is Ford, and not GM, that makes the safer pickup truck and she called on GM not to use the ad. GM has refused to pull the spot.
GM has had the advertisement on its website for a few days, and a posting on YouTube by Sunday afternoon had been viewed 1.6 million times. GM stands by the ad and its claims.
"Ford insists that Chevrolet refrain from running the commercial during (Sunday's) Super Bowl; refrain from any future use of the commercial; and permanently remove the commercial from its website, its YouTube and Facebook pages and any other Internet sites," Matuszak wrote.
Jim Farley, Ford's global sales and marketing chief, told reporters on sidelines of the National Automobile Dealers Association convention in Las Vegas on Sunday that despite the GM claim that pickup truck registrations over the past 30 years support the ad's claim, Ford will fight the commercial.
(Excerpt) Read more at reuters.com ...
The Apocalypse theme seems particularly apt though, since an economic wasteland is what Obama is leaving for America. The Barry Manilow song makes the whole ad sound gay.
Watch the ad here:
http://online.wsj.com/video/gm-silverado-apocalypse-ad/2A54189A-7B96-4757-9F1C-C7D566B8075C.html
Super Bowl chuckle for the Prepper Ping List gang...
NEVER buy gm ever.
i HATED this commercial. First it looked like 9-11...then it had TWINKIES co-branding with GM, then it put down FORD> SCREW GOVERNMENT MOTOTS and the idiots that BUT their cars!!
The Manilow music made it even weirder.
Disclaimer: With the exception of my “fun” classic car..I have always driven a Chevy truck. I'll be switching to Ford for my next, and hopefully last purchase.
Saw the ad..it was pretty stupid. Twinkies..that was the perfect touch for this twinkie ad.
Dad coached football for almost 40 years as well as playing it in HS and in the 20th AF, and when it comes to the sport he has been around the block. My dad's comment on the pre-game show was "These people are making themselves look like dumb-asses."
Mr. niteowl77
Is that some twisted attempt at humor?
Go Ford!
Go away GM and GE!
Go away OWS!
Go away Progressives!
Go away Obama!
HA HA yeah, they down play their obamanomics associantions, but bend their knee for their $?,000,000.00 bonuses from nobama. At least Ford is still a “private corporation”, not government owned.
I have to agree with your Mom..and I’m not a septuwhateverian.
Actually wondering why anybody would buy anything that is advertised on the Super Bowl! After all, if they were already successful, they would not need the advertising... If they weren’t successful, they must be really bad anyway.
As to GM, I’m really surprised that they would spend this kind of money to try to change the public’s mind - way too late, they are Government Motors and they can NOT change! Go you corrupt Unions - GO!
Ford - probably a good advertisement for them here...heh.
Maybe I'll get a new vehicle in the Gingrich administration.
GM attacking Ford is like the U.S. Government attacking private businesses. Oops! Wait a minute.... Like someone else said, that ad IS “gay”.
It was a cheap shot during the Super Bowl. Never buy Obama Motors.
Pray for America
If I was Ford I’d start running that ad where the buyer talks about wanting to buy Ford because they were not bailed out.
And keep running it forever.
Buying a Hyundai.
Did I pay for that ad?
manilow was a shout out to the fagot in chief.
LLS
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