Well... Somewhat to Mr. Martin’s comment - how many straight guys watching that show were inspired to run out to an H&M?
Guess the target market was metrosexuals and gays, not sure that splinter of the market was worth H&M’s money. Barry Obama probably loved the ad.
Roland Martin is just expressing the common black dislike of homosexuality. Blacks are very anti-gay on average, even the so-called ones.