Posted on 09/21/2012 10:30:52 PM PDT by Daffynition
The juxtaposition of diamonds and guns may seem a bit peculiar on the surface, sort of like Britney Spears judging musical talent or Dr. Phil writing a diet book.
Even the man behind this unique promotion, which continues through Saturday, was a bit circumspect at first, but now Mike Geller is sold.
“It makes some sense when you think about it,” said the owner of D. Geller and Son Jewelers, which has two locations in Cobb County. The store is giving away a voucher for hunting rifles with any purchase of $,2499 or more, which appeals to its mostly male customer base.
The promotion comes just in time for deer hunting season, which begins Oct. 20, giving outdoorsmen a chance to kill two birds with one bullet.
“The first customer we had in today saw the billboard and decided to go ahead and buy that diamond ring,” Geller said.
(Excerpt) Read more at ajc.com ...
That’s unique. I like it!
I woulda held out for a SureFire LumaMax flashlight. I’m more weird than you! :)
Not a problem in my book, any more than the old joke about the gas station advertising cold beer.
Exactly so.
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