Drudge was so successful I think because he kept is web page simple in the early year when everyone else was trying to make their web pages graphics instensive but early computers could not keep up. He kept it to simple links, quick loading and only a couple of pictures.
He has since added more pictures but only at the rate that the computers out there could handle them quickly.
It is the most simple website on the internet and one of the most successful, proving that you and I are correct.
Drudge earned success by breaking the Monica story while the media was united in blockading the story. The covered their slick BJ rapist like they cover their gay muslim thug.