Romney's Ad Buy Tops President's

Wall Street Journal Online ^ | 10 Oct 2012 | Laura Meckler and Danny Yadron

[Yashcheritsiy]

For the first week of this election season, Mitt Romney is outspending President Barack Obama on television ads, with the Republican challenger dipping into a war chest amassed from an aggressive fundraising schedule.

Mr. Romney will spend about $16.8 million on television ads this week, according to ad-tracking data provided by media buyers, while Mr. Obama will spend about $15.5 million, down 30% from a week earlier, when the campaign spent heavily to air a two-minute, pre-debate spot.

.When spending by independent super PACs is included, the mismatch is wider. Mr. Romney and his allies will combine for $31.4 million this week, compared with $19.7 million for Mr. Obama and his supporters, according to data from one media tracker.

"A lot of the super PACs kind of were sitting there tepidly," said Kyle Roberts, head of Smart Media Group, a Republican ad-buying firm. "You're seeing them get back in the game."

The GOP advantage represents an additional fillip for Mr. Romney, who is riding a post-debate wave that has seen his poll numbers improve as the race enters its final stage.

[LibFreeUSA]

It looks like they’ve waited for the old ‘don’t shoot ‘till you see the whites of their eyes’ game-plan. With the wind now to their back, this is the perfect time to unleash ‘Operation Carpet Bombing’ on the entire ‘Battleground’ perimeter, and border areas, for the final KILL!!!!

[LibFreeUSA]

We’re in the fight for our country’s life-as-we’ve-known it with the barbarians in control, and you’re worried about whether Romney will “find himself”.

Becareful, make sure you ‘duck’ while you’re standin there looking up at the birds while the socialists are ‘scope-sniping’ everyone around.

[JRandomFreeper]

Spare me. I hear it every election.

What exactly has the Republican house done to hold the democrats to account?

/johnny

[StarFan]

Wow. Should that happen here in NY than indeed there’s ice in hell.

[hawaiianninja]

How does it stand with the free MSM ads thrown in?

That's a good point. Zero practically has NBC and MSNBC all to himself, and much of CNN. Which makes me wonder why anybody would be concerned how much Romney is spending on TV ads.