People try to adopt a non-White identity in order to gain moral superiority over Whites. They also get credibility, victim status, priority in college admissions and job applications. They get to exert their moral authority over Whites.
No one tries to pass as White. I wonder why that is! with all that White Privilege I expect millions would be trying to switch over to White.
A lot of self-loathing non-whites sure like to “look white”; did you think Michelle Obama and the Mosby pig in Baltimore really have straight hair like that?