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Market unimpressed with Apple stock (AAPL) ahead of today's big product announcement at 1PM ET
BigCharts ^ | 09/12/23 | self

Posted on 09/12/2023 8:01:26 AM PDT by Eccl 10:2

One hour chart - 15 min delay:


(Excerpt) Read more at bigcharts.marketwatch.com ...


TOPICS: Business/Economy
KEYWORDS: aapl; apple; applestock; iphone; stockmarket; stocks
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1 posted on 09/12/2023 8:01:26 AM PDT by Eccl 10:2
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To: Eccl 10:2

This is typical anymore - run up the stock before the announcement and drop after.


2 posted on 09/12/2023 8:02:27 AM PDT by Skywise
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To: Eccl 10:2

“Now with Tint Control!”

(Obscure Bloom County reference)


3 posted on 09/12/2023 8:04:49 AM PDT by dfwgator (Endut! Hoch Hech!)
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To: Eccl 10:2

No one has money to afford these “luxuries”....


4 posted on 09/12/2023 8:14:45 AM PDT by mikelets456
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To: Eccl 10:2

Introducing a phone with 26 different lenses.


5 posted on 09/12/2023 8:16:56 AM PDT by ImJustAnotherOkie
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To: mikelets456

“No one has money to afford these “luxuries”....”

$$$$$$$$$$$$$$$$$$$

And how much does one need a phone to do?


6 posted on 09/12/2023 8:17:00 AM PDT by Eccl 10:2 (Prov 3:5 --- "Trust in the Lord with all your heart, and lean not on your own understanding")
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To: Eccl 10:2

It’s opex week in the market. Lots of economic data, not shocking that the market is sitting on their hands in preparation of such data. Lots of action upcoming.


7 posted on 09/12/2023 8:19:27 AM PDT by Theoria
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To: Eccl 10:2

Everything is down for me today.


8 posted on 09/12/2023 8:26:39 AM PDT by Rio
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To: Skywise

“This is typical anymore - run up the stock before the announcement and drop after.”

“Run up” was MINUS 10!


9 posted on 09/12/2023 8:27:50 AM PDT by TexasGator
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To: PIF

Does this virtually every year at this time. Google:

176.39 USD
−2.97 (1.66%)today
Sep 12, 11:27 AM

The rollout presentation starts 10 PST.


10 posted on 09/12/2023 8:28:30 AM PDT by SunkenCiv (Putin should skip ahead to where he kills himself in the bunker.)
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To: Rio

“Everything is down for me today.”

Hitting new highs.


11 posted on 09/12/2023 8:31:09 AM PDT by TexasGator
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To: TexasGator

Buy on rumor, sell on news...


12 posted on 09/12/2023 8:56:03 AM PDT by glorgau
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To: glorgau

“Buy on rumor, sell on news...”

What is the rumor saying? News hasn’t come out yet.


13 posted on 09/12/2023 8:58:58 AM PDT by TexasGator
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To: Eccl 10:2

Apple is over valued by the market, with a p/e ratio over 30.

Much of that value is built on expectations more than on actual earnings or even earnings growth. Apple’s present net earnings are about where they were in 2017.

Microsoft is also selling at a high 30+ p/e, but its quarterly earnings are more than double what they were in 2017, making its p/e ratio somewhat more justified.

How can Apple get out of this?

In my view Apple has to introduce another, brand new, game changing product. Updates to the iPhone are not going to keep Apple’s performance up. The CCP is going to use their government to shrink Apple’s cell phone market in China, and even after Apple expands production and sales in places like India, markets like that do not have many consumers who can shell out the domestic currency equivalent of $1,500 for a new iPhone. And in China (where the CCP seeks to shrink Apple’s share of the market, the best iPhone model sells for the domestic currency equivalent of over $1,000, and the iPhone has about 60% of that market. Every 10% reduction in that market that the CCP can make happen, will eat into Apple net revenue and make its over valued p/e even more over valued, unless the market value of Apple shares move down.

Apple needs a Steve Jobs moment, with a whole new never before seen game changing product; not a reinvention or imrovement on a kind of product that already exists, but something brand new in it’s purpose.


14 posted on 09/12/2023 9:08:05 AM PDT by Wuli
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To: ImJustAnotherOkie; Eccl 10:2

They passed the point of diminishing returns long ago.


15 posted on 09/12/2023 9:24:33 AM PDT by aquila48 (Do not let them make you "care" ! Guilting you is how they control you. )
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To: Wuli

Doesn’t Warren Buffett (and Berkshire Hathaway) own a whole bunch of Apple stock?
I am not of the mind that WB is the genius that his press releases claim. But just raising the question as something upon which to think.


16 posted on 09/12/2023 9:37:38 AM PDT by Honest Nigerian
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To: Honest Nigerian

” Its top six holdings make up 78% of Berkshire’s stock portfolio. And its single largest position, Apple Inc. (AAPL), makes up about 46% of its portfolio.”

https://money.usnews.com/investing/stock-market-news/articles/the-complete-berkshire-hathaway-portfolio


17 posted on 09/12/2023 9:49:05 AM PDT by TexasGator
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To: Wuli

Agreed. I expect a quick bump in the price, fueled by Apple minions, to coincide with the announcement. Then the reality that it’s basically a nothingburger will hit, and the stock will continue to founder.

All my very amateur opinion, which I suggest no one follow.


18 posted on 09/12/2023 9:57:07 AM PDT by Eccl 10:2 (Prov 3:5 --- "Trust in the Lord with all your heart, and lean not on your own understanding")
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To: TexasGator

Right - but the rumors for the new iPhones are really lackluster this year unless there’s some surprise feature at the announcement. That plus saturation/diminishing sales and China banning iPhone use for government officials is crimping the stock ahead of time.


19 posted on 09/12/2023 10:03:52 AM PDT by Skywise
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To: Eccl 10:2

There are ‘FAMILIES” with kids & MULTIPLE cell phones who cannot afford a MORTGAGE, but they all have CELL PHONES—even young children.


20 posted on 09/12/2023 11:14:03 AM PDT by ridesthemiles
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