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Wal-Mart Estimates December Sales Low
AP) ^ | Sunday January 1, 2:22 pm ET | AP)

Posted on 01/01/2006 1:16:56 PM PST by BenLurkin

NEW YORK (AP) -- Wal-Mart Stores Inc., which made a big push this holiday season to woo customers with aggressive discounts and marketing, estimated that its December sales will meet only the low end of its forecast.

The world's largest retailer said Saturday that sales at stores open for at least a year, known as same-store sales, are expected to be up 2.2 percent in December. The forecast was for a 2 percent to 4 percent gain. Same-store sales are considered the best indicator of a retailers' health.

The company said that general merchandise sales outpaced demand for food.

Wal-Mart, which stumbled during the holiday 2004 shopping season, came out with a holiday campaign two weeks earlier than last year. The retailer had a solid start to the season, but like many merchants, struggled with shoppers delaying their purchases longer than last year.

Wal-Mart, whose gift card sales beat expectations this season, is counting on a big sales boost in January from gift card redemptions. Gift card sales are recorded only when customers redeem them.

To entice customers with the newfound money to splurge on regular-priced goods, Wal-Mart rushed in new spring assortments and new outerwear for the day after Christmas. Meanwhile, it pushed discounted holiday goods to the back corner.

Wal-Mart and many other major retailers are expected to announce their final December results on Thursday.


TOPICS: Business/Economy
KEYWORDS: retail; walmart
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To: LenS

Make sense - I got a copy of "It's A Wonderful Life" for $12.46!


41 posted on 01/01/2006 2:28:47 PM PST by tropical
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To: CindyDawg
How do you know who you can trust though? I saw a lot of specialty stores on line but I wasn't comfortable giving personal information out.

Online shopping these days is pretty secure and if you use credit cards you have additional protection.

For the best protection, I use "virtual" credit cards to do all my online shopping, from the big guys down to the use-once stores. It's a feature of my credit-card company (Citibank in my case) that generates a unique credit-card number for me on demand that expires in 45-60 days and can be used only at one merchant. But all these virtual cards tie to my real account, so it's no hassle for my billing.

That way, even if someone gets hold of the card number, it only works at one place and expires soon after - and that assumes the fraud isn't caught and reversed.

Very handy, and I'm sure all the card companies will have it eventually.

42 posted on 01/01/2006 2:29:44 PM PST by Hank Rearden (Never allow anyone who could only get a government job attempt to tell you how to run your life.)
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To: Clemenza
Could it be that people would rather go online than buy the crap that Wal Mart sells?

I bought a SONY 50 inch LCD projection TV from Sam's club. Did I buy crap?

43 posted on 01/01/2006 2:31:24 PM PST by saminfl
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To: BenLurkin

Good. Now maybe, if they stopped taking returns on used undergarments and bathing suits, they'd get the finicky-shopper demographic, of which I am proud to be one.

Yeah, I'm a Wal-Mart hater. What else could I be, knowing their deplorable attitude toward hygiene?

(For Exhibit B, I give you any Wal-Mart. I defy you to show me one store that has clean corners. Every Wal-Mart I've had the displeasure to enter has been dirty at best and filthy at worst.)


44 posted on 01/01/2006 2:31:34 PM PST by Xenalyte (Can you count, suckas? I say the future is ours . . . if you can count.)
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To: tropical

The bargain bin at Wal-Mart was $5.50 the week before Christmas -- I picked up a number of good kid films as presents. But even back before Thanksgiving, I was finding 2 DVD's for $12 at Borders with a number of films that I've enjoyed in the past.


45 posted on 01/01/2006 2:32:34 PM PST by LenS
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To: Muleteam1

"The Post Office surely believes you. Rates and tempers are rising."

The Post Office has been pretty good. Express Mail is an excellent service at a good price.

Federal Express is advertising for private contractors who can buy or lease a FedEx truck and do home deliveries. This is a great opportunity for people with the ability and resources to lease several trucks and grab a territory.


46 posted on 01/01/2006 2:36:46 PM PST by Poser (Willing to fight for oil)
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To: saminfl
I bought a SONY 50 inch LCD projection TV from Sam's club. Did I buy crap?

I am sorry they sold you that crap. I feel so bad about it that I feel compelled to take it off your hands just so you won't feel bad for buying crap. That's just the kind of crapper person I am.

47 posted on 01/01/2006 2:40:43 PM PST by BipolarBob (Yes I backed over the vampire, but I swear I looked in my rearview mirror.)
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To: LenS

Thanks for the info - I'll keep that in mind when I'm out and about.


48 posted on 01/01/2006 2:44:24 PM PST by tropical
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To: Clemenza

Could it be that people would rather go online than buy the crap that Wal Mart sells?>>>>>>>>>

An awful lot of the "crap" is the same brand name "crap" that other stores sell. A Samsung is a Samsung whether it comes from WalMart, BestBuy or CircuitCity. If you are referring to clothing there are many brand names which are actually made in the same foreign factories and simply have a different name label. The idea that a higher price automatically buys better quality is a fiction.


49 posted on 01/01/2006 2:46:54 PM PST by RipSawyer (Acceptance of irrational thinking is expanding exponentiallly.)
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To: kenth

If the sales are nominal sales, then 2% is significantly below inflation - in other words, they sold less in real terms. I have no idea whether these are real or nominal sales figures...


50 posted on 01/01/2006 2:48:12 PM PST by nj_pilot
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To: tropical
"I shop Wal-Mart rarely - first time this year was a week ago ... was dimly lit and virtually empty."

It was probably closed. A week ago was Christmas day.
51 posted on 01/01/2006 2:50:01 PM PST by Ninian Dryhope ("Bush lied, people dyed. Their fingers." The inestimable Mark Steyn)
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To: 302damnfast

The best thing about it is that you can use their "Gift cards" and not have to give out your CC number.


52 posted on 01/01/2006 2:54:00 PM PST by Harmless Teddy Bear (Your shovel use permit has been revoked, please turn in all digging tools by noon tomorrow. -OP)
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To: RedBloodedAmerican
And then they inject their poultry with enough sodium to kill a person in order to make it palatable...

Cool....Can I get a job as a WalMart chicken injector? Lordy...take it to DU!

53 posted on 01/01/2006 2:59:06 PM PST by cbkaty (I may not always post...but I am always here......)
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To: Ninian Dryhope

I assure you I wasn't at Wal-Mart on Christmas Day - no need to take the comment literally. Actually shopped on the 21st, middle of the day, still dimly lit and virtually empty.

Thanks for the laugh...LOL


54 posted on 01/01/2006 2:59:36 PM PST by tropical
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To: Xenalyte
(For Exhibit B, I give you any Wal-Mart. I defy you to show me one store that has clean corners. Every Wal-Mart I've had the displeasure to enter has been dirty at best and filthy at worst.)

Hmmmmm...why do you lower your status by gracing their doors with your presence?

55 posted on 01/01/2006 3:02:13 PM PST by cbkaty (I may not always post...but I am always here......)
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To: Poser

I don't mind the Post Office. I found this past year that their shipping rates seemed to be better than UPS. Nothing lost either, coming or going.


56 posted on 01/01/2006 3:05:07 PM PST by Muleteam1 (WE had to watch LIFETIME while on OXYGEN.)
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To: BenLurkin

Do not know how this could be. Every store I went to in December was packed with customers with carts full of merchandise. People only have so much money to spend so maybe retailers were expecting too much of an increase, since there has not been a huge boom in wages this past year. Can't help but think that retailers did alright this Christmas season though.


57 posted on 01/01/2006 3:11:33 PM PST by jerry639
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To: jerry639

Its only estimates anyway - plus the gift card sales aren't recorded until the cards are cashed.


58 posted on 01/01/2006 3:14:21 PM PST by BenLurkin (O beautiful for patriot dream - that sees beyond the years)
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Comment #59 Removed by Moderator

To: flying Elvis

"I shop for high-end quality products, stuff Walmart usually does not carry."

Ding, ding, ding.... We have a winner!

And at Christmas, people seek out the high end stuff. When I went to my local Wal-Mart during the Christmas season, I saw alot of Toys and lower end electronics in peoples baskets. Wal-Mart sells on the lower end of the electronic stuff which means alot of that stuff being bought was going to their kids or other relatives. You will hardly find the Sony, Panasonic, etc stuff they sell at Wal-Mart at Best Buy, etc. But when if comes to buying for a spouse or an older child, you go to the Best Buys, Circuit Cities, etc., of the world and buy them the lastest or close to latest stuff. Try buying a 8 Meg Pix camera at Wal Mart.


crAP needs to start hiring economic reporters with some common since.


60 posted on 01/01/2006 3:58:48 PM PST by The South Texan (The Democrat Party and the leftist (ABCCBSNBCCNN NYLATIMES)media are a criminal enterprise!)
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