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Corporate America sells Obama, message of change
Washington Examiner ^

Posted on 01/19/2009 9:25:13 AM PST by RatherBiased.com

The guys hawking Barack Obama T-shirts and trinkets on the corners of downtown Washington have some new competition in the selling frenzy building up to the president-elect's inauguration Tuesday — Corporate America.

Companies ranging from global giants like soda and snacks maker PepsiCo to a local grocery chain offering cakes with Obama's face in icing are jumping on the Obama commercial wave. Others, like the Swedish home store Ikea, are hoping consumers take Obama's mantra of "change" to heart so much that they go out and buy furniture to mark the change in the White House.

It is relatively rare for corporations leery of alienating consumers with any whiff of politics to associate themselves with a political figure, according to marketing experts. But at a time when many Americans have snapped their wallets shut during a grinding recession, the groundswell of popularity that Obama has generated with his upbeat campaign themes, along with the symbolism he brings as the nation's first black president, are likely too good for many battered retailers to pass up.

"This occasion is more exciting than most presidential inaugurations," said Noel Hankin, senior vice president for multicultural relations for Hennessy, which is selling a limited edition bottle of cognac with the number "44" on it to mark Obama's spot in the line of presidents. "We think this is an appropriate way to celebrate and honor him."

(Excerpt) Read more at dcexaminer.com ...


TOPICS: Culture/Society; Front Page News; Government
KEYWORDS: barackobama; bhoinauguration; corporateamerica; corporateliberalism; thezero; zero
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To: RatherBiased.com
The first thing conservatives should be doing is boycotting products and corporations who back and contribute to Obama and advertise with the MSM. It's all about money and power with liberals so let's hit em' where it hurts.

And don't give me that baloney about hurting American jobs and the economy. We're way past the point where that matters in relation to the highjacking of our country.

21 posted on 01/19/2009 10:29:11 AM PST by TheThinker (Shame and guilt mongering is the Left's favorite tool of control.)
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To: Made In The USA; stratboy

It kind of reminds you of Jurassic Park doesn’t it? All of the hype and money spent in the place ends up becoming an unmitigated disaster.


22 posted on 01/19/2009 10:35:18 AM PST by DarthVader (Liberal Democrats are the party of EVIL whose time of judgment has come.)
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To: All
It kind of reminds you of Jurassic Park doesn’t it? All of the hype and money spent in the place ends up becoming an unmitigated disaster.

Like watching a train wreck in slow motion...

23 posted on 01/19/2009 10:44:48 AM PST by Prov1322 (Enjoy my wife's incredible artwork at www.watercolorARTwork.com! (This space no longer for rent))
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To: wk4bush2004
Welcome and likewise. Far too many of us have been feeling those fleeting twinges of “I've been led into and abandoned in the wilderness,” when nothing could be further from the truth.

I am as guilty as anyone of doing that. Please forgive me.

Look, FRiends, even at our worst we are still better than they are at their best. Yes; we are getting battered and banged around. It's a test of our mettle, and a way for God to show us through ourselves just how resilient, forgiving, and persevering we truly are.

Do not be humiliated but humbled. See in this just how important your one--not lone--voice, vote, and will to fight truly are to and in the grand scheme of things. Seek until you find the larger picture in the detail that is you. Speak up so that those who stand beside you will take courage.

Yes, it may appear we are surrounded. GOOD. Borrowing from the words of those who repeatedly stood far more bravely and Faithfully in the face of situations far more grave and dire than those we face, “That simplifies the problem,” and, “Now we can attack in all directions.”

FRiends? This IS their best game. Not just their best response to us, their only response to us. They sold their souls for this “win,” while we steadfastly clung to ours. Like their man said of us, “They cling to their guns and religion.” Tangibles. Sure enough.

On the other hand, they, like him, cling to what? The winds of change? What is that?

Apparently, they have yet to grasp the axiom of "the more things change, the more they remain the same. ;)

Keep the Faith. Really. It is enough.

24 posted on 01/19/2009 10:54:28 AM PST by shoutingandpointing (Just say, "nn-nn-NO!" to Campbell's soup.)
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To: RatherBiased.com

I can proudly say that I avoided all Pepsi, Lipton, and Frito-Lay products at the grocery store yesterday. It’s the least I could do.


25 posted on 01/19/2009 11:03:09 AM PST by meyer (We are all John Galt)
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To: gargoyle
I know what you mean. Our television blackout began Saturday and continues until Thursday, maybe longer. I actually like it. Nice and peaceful listening to music and old movies. I don't watch much tv anyway and lately Hannity is about all I can stomach.
26 posted on 01/19/2009 11:17:04 AM PST by mojitojoe ( A nation of sheep will beget a government of wolves)
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To: mojitojoe

The thing I can’t handle about all this is the left is acting like this is some kind of coronation.


27 posted on 01/19/2009 11:21:00 AM PST by Ptaz (Take Personal Responsibility--it's not fun, but it's the right thing to do.)
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To: RatherBiased.com
This is exactly why I have stopped spending my hard earned money on main stream corporate companies. We have altered all our buying and changed our way of life. I carry a long list of companies I refuse to buy from, just so I don't spend one penny with them. We do without rather than contribute to any of them. We haven't missed any product I used to buy.
28 posted on 01/19/2009 11:24:59 AM PST by Pilated
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To: meyer; Redgirl; TheThinker; momincombatboots

Many of these businesses are staffed by conservatives, but are simply responding to their customers. My wife owns a business, and she has been recently selling an item with Obama’s image on it. She calls me throughout the day to tell me about the blissed-out Obamatons who buy the product. It is just a marketing angle, and nothing more. She is hardly “contributing” to Obama. Quite the contrary.


29 posted on 01/19/2009 2:10:46 PM PST by oblomov (Every election is a sort of advance auction sale of stolen goods. - Mencken)
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To: oblomov

Does she also sell other objectionable things like images of kiddie porn? It’s called having a standard. Some folks would make money off their kids bodies, other people chose a standard to live by. It’s the great American way.


30 posted on 01/19/2009 2:37:45 PM PST by momincombatboots (The last experience of the sinner is the horrible enslavement of the freedom he desired. -C.S. Lewis)
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To: momincombatboots

To equate child porn with an image of Obama is ludicrous. At the very least, you are trivializing child pornography.

I might boycott a company because the company has expressed a political or ideological alliance with Dems or Obama, but the image itself is neutral. In this case, some of the profits will fund the reelection campaigns of Jim DeMint and Tom Coburn. But this is none of the business of the Obama supporters buying her product, nor should it be their business.


31 posted on 01/19/2009 3:14:35 PM PST by oblomov (Every election is a sort of advance auction sale of stolen goods. - Mencken)
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To: oblomov

LOL,if you think so.


32 posted on 01/19/2009 4:40:09 PM PST by momincombatboots (The last experience of the sinner is the horrible enslavement of the freedom he desired. -C.S. Lewis)
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To: momincombatboots

In regard to what?


33 posted on 01/19/2009 4:48:59 PM PST by oblomov (Every election is a sort of advance auction sale of stolen goods. - Mencken)
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To: RatherBiased.com
There's a demand for Obama stuff. People are making money satisfying that demand.

Sounds like good old fashioned capitalism to me.

Capitalism isn't perfect

34 posted on 01/19/2009 6:44:38 PM PST by walsh
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To: oblomov

I’m talking about big corporations for the most part.


35 posted on 01/19/2009 9:27:43 PM PST by TheThinker (Shame and guilt mongering is the Left's favorite tool of control.)
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To: oblomov

I’m talking about big corporations for the most part.


36 posted on 01/19/2009 9:43:44 PM PST by TheThinker (Shame and guilt mongering is the Left's favorite tool of control.)
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To: oblomov

I’m talking about big corporations for the most part.


37 posted on 01/19/2009 9:43:47 PM PST by TheThinker (Shame and guilt mongering is the Left's favorite tool of control.)
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To: oblomov

Sorry for the triple post.


38 posted on 01/19/2009 10:41:17 PM PST by TheThinker (Shame and guilt mongering is the Left's favorite tool of control.)
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