Talk Radio Gets Angrier as its Revenues Drop

New Majoirty ^ | August 7, 2009 | Tim Mak

[Wife of D]

...WLS on the internet, all they play are PSA spots during their commercials...

Internet play of a broadcast station often has contractual rules governing the airing of commercial spots over the internet. A lot of times there will be only PSA’s or just some anonymous music. But still, yes, ad revenue is down all over the dial, AM and FM.

[Yardstick]

I like Medved too, but he does have a little of the McCain/Graham syndrome, which is a taste for being stroked by the conservative movement’s enemies from time to time.

[Zman516]

"Folks are angry today, because the government is usurping it’s authority in a manner that has never been seen before in the United States. Medvid attributes the ‘anger’ to a method to attract new listeners. It never dawns on him that this anger could be the result of a government that has never been so out of control." You nailed it.

[ScottinVA]

“Sales of Snapple fell drastically because it’s such a mediocre product that we, and no doubt others, bought it just because it sponsored Limbaugh’s three hours”

I haven’t seen Snapple in ages; I didn’t even know it was still around.

[Jacquerie]

Zeroes who steal from Boys and Girls Clubs become senators from Minnesota.

[DoughtyOne]

I don’t dismiss the reports of add revenue being down. I do dismiss some of the reasons that people attribute for it. I do dismiss some of the supposed fixes for it.

[DoughtyOne]

I don’t think he’s a sell-out. I do think he’s a person who isn’t quite in sync with Conservatism. He’s much too comfortable with the go along to get along concept IMO. He just sees it that way, and I think that’s flawed logic. I can’t listen to his show.

Every time the right gets fired up, Medvid thinks they loose respect by launching. I’m sorry, but I think that’s a milk-toast’s attitude. If something is worth fighting for, sometimes you’ll be forced to fight for it.

[DoughtyOne]

Thank you.

[slowhandluke]

We bought plenty of both products until the leftists and the homosexuals complained and they cancelled.

Well, that's not exactly how it happened. Snapple was a private company when it advertised on Rush. Then it sold out to Quaker Oats for $1.7 Billion or so (later to lose $1.4B when it sold Snapple for $0.3B). Quaker Oats decided that advertising on Rush and Howard Stern didn't fit their corporate image.

I expect it was more of a corporate/business stupidity than it was political, or they might have kept Howard Stern. It takes real business ignorance to buy what was much more of a good advertising campaign than a good product and kill the advertising campaign.