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Hannity probably has larger female audience than most,he is a chick magnate. Hannity is a "by the book player" for the most part. He has his moments but truth is you don't become number two just by coming on after Rush. If nothing was there he wouldn't have the huge numbers he has.

In radio you must remember numbers are not important, they are everything. They control revenue your viability,and most of all bragging rights.

I give Hannity credit for reaching a large audience and in many ways carrying the flag while Limbaugh draws the fire. He is cozy with a lot of liberals, but he can get the big guests that wouldn't talk to one of the more caustic hosts. The problem with his radio show is that he is very repetitive. He may be very deep and substantive, but it never comes through. He gets too caught up in who's winning points day to day. I can't watch his television show anymore and my wife just gave up on him completely. He is catching O’Reilly syndrome. He interrupts and talks over way too many people. Conservatives should be able to win on the facts. Condescension and smarmy are not attractive and won't win anyone.