Posted on 11/11/2013 2:17:35 PM PST by Kartographer
More and more Americans are spending money to get ready for an uncertain future -- gathering food, water, tools, and skills to help them weather anything from a hurricane to a pandemic. Contrary to images of deluded or gun-obsessed "lone wolves," many preppers are average consumers reacting to concrete worries, and their way of thinking is spreading, fueling an emerging lifestyle trend. That lifestyle is generating demand for a broad spectrum of products offering survival -- or even comfort -- when large-scale systems go down.
(Excerpt) Read more at tech.fortune.cnn.com ...
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