You can value truth or you can worship political correctness, but you cannot do both.
Boycott Serta.
Actually no - let them boycott all they want. Who do you think is making more money on the sale of a Trump brand mattress - Serta or Trump? Let them proceed to shoot themselves in the foot!
If I were Trump I’d encourage every single company who I had a business relationship with to boycott me if they disagree with the Mexican statements. They detract from his brand.
Our family will not buy Serta products anymore.