Limbaugh has always been about creating “names”. Remember the Keysters back in 2000? McCainiacs in 2008? Among others both R and D.
Rush has been confronted with fact now. The pure fact of numbers. He either gets on board or shuts the hell up about “Trumpists” and replaying old interviews and clips and helping the Democrats. His money insulates him probably for the rest of his life. It does not insulate us from the treachery of Democrats or the GOP establishment he seems to be bound and determined to protect now.
To protect or excuse what he is doing even now is reprehensible in my book.