Posted on 09/21/2017 8:07:08 AM PDT by Kaslin
It's happening all over America. Liberal CEOs appear to be purposely committing brand suicide. Their cardinal sin is arrogance and ignorance. Remarkably, they don't even understand their own customers’ base.
ESPN and Vegas casino giant MGM Resorts International should serve as Exhibit A.
Vegas and ESPN have much in common. ESPN has committed suicide with its obsession with liberal, progressive, politically correct beliefs.
The fact is Vegas’s core audience is exactly the same as ESPN’s. Vegas’s audience has three key demographics:
A) Middle America. Overwhelmingly this group voted for Donald Trump.
B) Conventioneers. This group is composed of business owners, business executives and white-collar employees. Overwhelmingly this group voted for Donald Trump.
C) Casino and sports gamblers. I know this group as well as anyone in the world. Long before I got into politics, I was dubbed by the media as “America’s Oddsmaker” and “the King of Vegas Sports Gambling.” I’ve studied my customers in detail for 33 years. Sports and casino gamblers are overwhelmingly male, white, macho and patriotic. These are the people who ALWAYS stand for the national anthem. Overwhelmingly this group voted for Donald Trump.
ESPN has the same audience and core demographics as Vegas. ESPN’s President John Skipper is a big-time liberal. He has damaged his brand and ruined his revenues with his arrogance and ignorance about his own audience. ESPN is dying. Cable subscribers are dramatically down. Ratings are dramatically down. Revenues are in the toilet.
The reasons for the collapse of ESPN are in plain sight:
*ESPN has awards shows that define “courage” as athletes who used to be men, who changed into women.
*ESPN has anchors who call President Trump a “white supremacist” who “was elected only because he’s white.”
*ESPN removed a football broadcaster named Robert Lee because they were afraid his name would offend black people. But Lee isn't an ex-confederate general. He's an Asian.
*ESPN fired Curt Schilling for his conservative politics.
*Outspoken Republican and former NFL great Jason Sehorn was told “to stay away from politics.”
*ESPN suspended legendary anchor Linda Cohen for saying in an interview that liberal politics has damaged ESPN’s ratings.
But ESPN says nothing when liberal hacks like Jemele Hill and my old TV co-host Max Kellerman outrage ESPN viewers with their radical liberal views. Kellerman recently opined that it’s a “disgrace” that not one white NFL player has kneeled for the national anthem. That could be the dumbest thing ever said in the history of American business- if alienating and destroying your own customer base is important to your company.
*Don't forget the young sideline reporter on Monday Night Football two weeks ago who managed to gush about his Mexican heritage and the "diversity" of two black head coaches on opposing sidelines. He said nothing about performance on the field.
ESPN President John Skipper has poisoned his brand. He has offended his own customer base. Sports fans tune in to watch sports, NOT to be lectured on Trump, racism and climate change.
I hope the Board of Las Vegas public casino giant MGM Resorts International is paying attention. Your CEO Jim Murren is a John Skipper clone.
Just like ESPN, there is a mutiny brewing at MGM. Many MGM employees have contacted me. Some have anonymously called my national talk radio show. One MGM employee came to my home to hand deliver the latest company policy on transgenders. Just like ESPN employees, conservatives at MGM feel discrimination, intimidation, and intolerance. They fear losing their jobs.
Do you think MGM’s middle America customer base would be happy to find out you can be openly transgender at MGM, but you have to be a closet conservative to keep your job?
MGM employees are outraged and sickened by MGM CEO Jim Murren’s actions and statements. By his forced company and shareholder donations to CAIR- an organization tied to Muslim terrorism (by the U.S. government and FBI) and called by experts “a front for Hamas and the Muslim Brotherhood.” Even Democrat Senate Majority Leader Chuck Schumer tied CAIR to Hamas.
By Murren's donations to the Southern Poverty Law Center, an organization that recently put three of America’s most famous military bases on their “Hate List” (Ft Bragg, Ft Hood, Ft Benning).
But Mr. Murren’s employees are most outraged over his troubling “Transgender Policy” announced only a month ago. MGM employees believe their CEO is putting the lives of female guests and their children at risk. They predict there will be a tragedy at an MGM property because of this dangerous transgender policy.
If 45 million Vegas tourists start to understand MGM supports Muslim terror co-conspirators…radical leftist groups that define legendary U.S. military bases as “hate groups”…and bans employees from questioning 300-pound men who walk into women’s bathrooms, locker-rooms, and spas…Vegas will go the way of ESPN.
Be very careful MGM. Soon your company could go the way of ESPN. Jim Murren is putting your brand at risk. And by association, he is putting the entire brand of Vegas at risk.
Why are so many of America's liberal CEOs committing brand suicide?
>>The boardrooms of these companies are stuffed with people who want to be SEEN as progressive (not they really are).
It doesn’t matter if they are or not. They act as if they are, and they have a bottom line motive to make the Progressive agenda succeed. Think about it: single payer health care, minimal families, basic living stipends, paid for by heavy taxes on labor and by 60-70% fiat currency. This is a corporatist dream! They can pay wages that are just for luxury items to those who they deem good enough to work and the rest can live on the dole, still having the capability to consume. They don’t need to worry about America because there is no America, except for a name on a map. They don’t have any social responsibility because government takes care of all that for them.
A millionaire Progressive is much more frightening than some college age douchebag in a mask.
Good points.
I swear they believe The Revolution is coming anyway, and they are trying to guarantee themselves a good seat among the leadership.
Maybe they should read up on the Cultural Revolution and its aftermath.
Not before they march a few hundred thousand to death, for the greater good.
Exactly what was going on in Rome just before the Roman empire began its decline.
To spare us the trouble....
Axed and answered, by the two words;
IGNORANCE AND ARROGANCE!!!
Skippy started his career has a secretary at Rolling Stone. What a great choice to be CEO of ESPN, right?
“In sum - anyone who has money or works for a living voted for Trump.”
Not all of them, I know some who work regularly but voted for Hillary and still bemoan her failure to win.
“*ESPN has anchors who call President Trump a “white supremacist” who “was elected only because he’s white.”
This line is comical, what do they think Hillary is?
They think the evil side is going to win and think they will profit instead of becoming victims to it.
Sure looks like they’re winning from where I’m sitting anyway.
___________
Where are you sitting? Can you enumerate the ways in which the progs are winning?
I’m 74, female and live in the rural upper Midwest. I left the left sometime in the 80s, when Reagan’s policies and actions improved my life.
I see that the left is politically and perhaps permanently reduced to marginal status, existing primarily in coastal urban enclaves.
I see every corporate entity that has lashed out harshly at whites and conservatives of all ethnicities failing.
I see the rise of objective media centered on the right. The outlets are too numerous to name here.
I see a proliferation of America First PACs and think tanks and political organizations that are focused on fighting the Progressives to their metaphorical death.
Trump got sustained applause at the UN for saying all nations need to put themselves first. Theresa May rebuked Trump to an empty chamber. The delegates to the General Session immediately adopted the name “Rocketman” and used it openly.
Why do you think the level of hysteria has risen to such heights? NOT because they are winning. Winners can be condescending, they can shake their heads in pity at the failures of their opponents. Winners go about the business of winning and let the chips fall where they may. Losers, however, scream blue murder that they was robbed. They flail at their adversaries pulling out all the stops because they have nothing left to lose and hope to connect randomly when lashing out so they can call it a victory. Losers huddle together for the illusion of safety in numbers, excluding even those they assume to be supporters if they so much as imply the losers’ actions merit at the least, an analysis.
We are winning. They have lost Americans and are in the process of losing Europeans. The never had Japan or South Korea. They seem to have lost their grip on India (not as informed on that). They have lost in the Philippines.
They only appear to be winning because of their domination of media and education. Look at the loss of enrollments in colleges. Look at the loss of attendees and viewers/subscribers to media and sports.
They have lost. They just refuse to admit it, for the moment. Soon, it will be undeniable. They are trying to resist as the irresistible force while we resist as the immovable object. Irresistible force requires a lot of energy. Immovable object requires being a large, grounded mass. I don’t think they have the energetic resources to overcome all of us, all around the globe.
I have never watched ESPN. I really wish I could get rid of it, but my wife will never allow me to cut the cord. But the day I can have cable without ESPN is the day I get rid of it.
Yes. Think of how marginal entities like CNN stay in business. They are propped up by people like George Soros and other subversives.
Nice that you mention Chick-fil-a because when the sick, degenerate, perverts of the left attacked them we drove to Cheyenne (400 miles one way) to have dinner and support them. Wish we could get one in Cody!!!
Virtue signaling is the latest corporate management craze. Yet Rand saw it coming when she described Twentieth Century Motors.
I admit I had no idea that this was going on. It kind of makes me never want to go to MGM National Harbor ever again, as I have no interest in supporting terrorist sponsors and the likes of the SPLC.
I'm detecting a complete sense of resignation from a lot of different players in entertainment-related industries.
But then there are the second tier executives, perhaps some who are CEOs of companies. They seem to have a tendency to actually embrace certain policy initiatives that were implemented but for no other reason than to change the personality of the country. That is, transition away from independence towards one far more malleable and trained to obey and behave in accordance with the wishes of the their "betters".
The problem with the true believers is that they seem to believe their own BS. Either in a state of denial, or truly committed to what they believe is the 'right way', they some how have missed the memo that the nation shifted back towards its traditional roots.
What I find interesting is to ID the incipient steps that indicate the top level is beginning to back Trump. Again, they couldn't give a sh!t whether patriots or foreigners prevail. Rather, it's about being smart, backing the right horse, and making money. It's only the losers still playing on the field after the final gun sounded long ago that are out making public spectacles of themselves.
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