To: Buckeye McFrog
I don’t think it’s dying, but it can’t generate the revenues to support these enormous contracts for syndicated hosts. In many places it’s migrating back to the way it was in the pre-Limbaugh days, with talk radio and news dominating the format and all the talk radio hosts being local personalities.
8 posted on
11/14/2018 8:07:11 AM PST by
Alberta's Child
("The Russians escaped while we weren't watching them ... like Russians will.")
To: Alberta's Child
It seems that most of their advertising comes from the Ad Council and PSAs with a few local ads thrown in. And they run the same PSAs/Ad Council ads over and over and over — ad nauseum — each commercial break.
21 posted on
11/14/2018 8:21:54 AM PST by
TomGuy
To: Alberta's Child
In many places its migrating back to the way it was in the pre-Limbaugh days, with talk radio and news dominating the format and all the talk radio hosts being local personalities.
All too often those local hosts are lawyers. Small market stations these days all run automation or all-syndicated schedules. There is no farm team to produce the next crop of hosts. No place for the next Rush Limbaugh to get his start.
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