Actually, this particular effort is based on three true ideas: (1) in finance there is nothing new under the sun, (2) most investors are impulsive and arational, and (3) human nature has not changed in thousands of years.
"the erroneous belief that complicated mathmatical models can bring certainty to something that is inherently uncertain--the future economic decisions of millions of people"
False charge. He doesn't claim certainty. No honest person examining the problem ever would.
"The study of future markets is behavioural science, not mathmatical science."
Aren't many behaviors, including investing behavior, quantifiable?