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Ad campaign re-branding Mormons as regular folks
Pittsburgh Post Gazette ^ | 8/22/2010 | Ann Rodgers

Posted on 08/23/2010 3:19:13 AM PDT by markomalley

The ads are catchy. Upbeat music plays as the surfer, the artist or the skateboarder states his or her beliefs about life.

They all end with, "And I'm a Mormon."

On July 26, Pittsburgh became one of nine test markets for the advertising campaign that cheerfully counters stereotypes of Mormons as straight-laced, white, humorless and sexist. The campaign from the Church of Jesus Christ of Latter-day Saints includes a revamped website at www.mormon.org.

The ads arrived on the heels of an anti-Mormon backlash by some gay rights activists on the West Coast. But the campaign's designers said it responds only to numerous survey findings that half of Americans don't know a Mormon.

"It's time to reintroduce ourselves," said Scott Swofford, the director of mormon.org.

"We hope the spots portray Mormons as diverse people who are united in their belief in Jesus Christ. ... We hope [Americans] see that Mormons are friendly, charitable, giving to others. We aren't perfect, but our behavior ought to reflect our beliefs."

(snip)

The Church of Jesus Christ of Latter-day Saints teaches that it is the true church, which God restored in the 19th century, long after other churches had lost the complete message of Jesus. The Book of Mormon, considered by the church to be an equal companion to the Bible, says that ancient Israelites came to the Americas around 600 BC and that the resurrected Jesus visited their descendents in America.

The Catholic, Orthodox and Protestant churches don't recognize the Church of Jesus Christ of Latter-day Saints as Christian because it rejects the doctrine of the Trinity. It teaches that God is the father of the spirits of all people born on the earth. Jesus is considered the first of God's spirit children and also God's physical son.

(Excerpt) Read more at post-gazette.com ...


TOPICS: Other Christian
KEYWORDS: funnybabynames; lds; mormon; weirdbible
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1 posted on 08/23/2010 3:19:15 AM PDT by markomalley
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To: markomalley

The Catholic, Orthodox and Protestant churches don’t recognize the Church of Jesus Christ of Latter-day Saints as Christian because it rejects the doctrine of the Trinity. It teaches that God is the father of the spirits of all people born on the earth. Jesus is considered the first of God’s spirit children and also God’s physical son.
_______________________________________________

Mormonism is not Christianity...

Ya notice they dont say “I’m a Christian..”

They just say “I’m a mormon...”


2 posted on 08/23/2010 3:34:33 AM PDT by Tennessee Nana
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To: markomalley
FRONTLINE The Mormons
3 posted on 08/23/2010 3:40:33 AM PDT by JoeProBono (A closed mouth gathers no feet - Visualize)
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To: Tennessee Nana
Mountain Meadows massacre
4 posted on 08/23/2010 3:45:20 AM PDT by JoeProBono (A closed mouth gathers no feet - Visualize)
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To: Tennessee Nana

They are caught in between two teachings. The LDS church attacks all religions as an abomination. The LDS church teaches that they are the only true Christian religion. So when they state “we are Christian too” its a lie, they really mean that they are the only true Christians. Never mind that they don’t believe that the bible can be trusted and they are literal sons of God just like Jesus.

Its enough to make your head explode.


5 posted on 08/23/2010 3:45:20 AM PDT by pennyfarmer (Even a RINO will chew its foot off when caught in a trap.)
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To: markomalley

Henry Reid is a Mormon?!

WTF?

I thought that religion had anti-Communist leanings?

I thought they were on the side of human freedom? How can they tolerate this dangerous entity in their church?

It was explained to me that they were on the side of human freedom.

Huge disappointment.


6 posted on 08/23/2010 3:49:58 AM PDT by Boucheau
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To: restornu

BTW, the reason I posted this was because I was curious about two things:

1) What do you all think of this ad campaign?

2) Do you think that it is a *good* thing to be labeled as *just regular folks*?

(I know the LDS hierarchy has used the media for years, but I think that this campaign sounds a little different than the typical ones seen on the MSM)


7 posted on 08/23/2010 4:12:20 AM PDT by markomalley (Extra Ecclesiam nulla salus)
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To: markomalley

8 posted on 08/23/2010 4:22:09 AM PDT by JoeProBono (A closed mouth gathers no feet - Visualize)
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To: markomalley

Of course, this has nothing to do with Campaign Romney.

Nah.


9 posted on 08/23/2010 4:23:25 AM PDT by TomGuy
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To: Boucheau

Reid is a Mormon in the same way that TheOne is a Christian.


10 posted on 08/23/2010 4:29:05 AM PDT by joelt
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To: Tennessee Nana

Some of the Mormons on FR are actually posting topics on how ti improve the image of Mormonism. They think if they repackage a LIE, nicely it will become TRUTH. It’s not working. They want to run Mitt again.

Yes, Mormons are nice people but they are NOT Christians!


11 posted on 08/23/2010 4:31:53 AM PDT by nmh (Intelligent people recognize Intelligent Design (God).)
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To: JoeProBono

#8 I can hardly stop laughing!

Of any Mormon I know, and I do know some personally, they’d NEVER, EVER allow their kids to look like THAT!

LOL!!!

Tooo funny.


12 posted on 08/23/2010 4:35:09 AM PDT by nmh (Intelligent people recognize Intelligent Design (God).)
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To: markomalley
mitt will NEVER be president... and it has nothing to do with his religion and all of his money cannot change the truth... mitt is a liberal socialist a$$hole.

LLS

13 posted on 08/23/2010 4:41:08 AM PDT by LibLieSlayer (WOLVERINES!)
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To: JoeProBono

That’s my school. I’m recovering.


14 posted on 08/23/2010 4:46:20 AM PDT by colorcountry ("The power of facts is much greater than the power of argument.")
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To: colorcountry

15 posted on 08/23/2010 4:54:43 AM PDT by JoeProBono (A closed mouth gathers no feet - Visualize)
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To: markomalley
My only major recent impression about Mormons was that they denied my son attending their scout group. They suggested one further away. This was disturbing for me, having scoured the community trying to find a group near home. In the end, we found a good one nearby on our own, but no thanks to the Mormon group leader. That experience really left a bad taste in my mouth. I didn't mind at all about my son doing scouting with Mormon kids, but they were exclusive. Probably better off I suppose. We don't need that kind of attention. My son's a moreno and obviously Latino descent, who knows how they would treat him. They excluded him before they ever met him.

And yes, this experience pissed me off.

16 posted on 08/23/2010 5:04:15 AM PDT by Caipirabob ( Communists... Socialists... Democrats...Traitors... Who can tell the difference?)
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To: nmh

17 posted on 08/23/2010 5:04:25 AM PDT by JoeProBono (A closed mouth gathers no feet - Visualize)
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To: Caipirabob
That's not typical of LDS Scouting programs. Sounds like you got a rotten apple... or there are other variables not known.

We currently have non-Mormons in both our cub and boy scout programs, and I had non-LDS friends in my troops growing up.

18 posted on 08/23/2010 5:29:20 AM PDT by Ripliancum ("As He died to make men holy, let us live to make men free")
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To: Caipirabob
That's not typical of LDS Scouting programs. Sounds like you got a rotten apple... or there are other variables not known.

We currently have non-Mormons in both our cub and boy scout programs, and I had non-LDS friends in my troops growing up.

19 posted on 08/23/2010 5:29:20 AM PDT by Ripliancum ("As He died to make men holy, let us live to make men free")
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To: markomalley
The ads are a good thing.

Catholics believe that their Church is the true Church as well.

From a Polish Catholic like the late, great Pope John Paul II who lives in the township next to Kirtland, Ohio.

20 posted on 08/23/2010 5:34:02 AM PDT by GOP_Lady
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