‘You have a PR nightmare on your hands’ Grandma ‘I will pull every dime before my granddaughter sets foot on your campus’ ‘A national disgrace – disgusting’ ‘the mob’s threats … totalitarian to insane’ Student: ‘racism smaller than it is made out to be’ Student: ‘As an African American, I am embarrassed by my fellow students’ ‘I pledge NOT to contribute to your fund’ Donations to Athletic Department plunged 72% Overall donations down. Freshman student enrollment down a quarter. Mizzou’s vice chancellor for marketing and communications, Ellen De Graffenreid, received a disheartening email last fall at the pinnacle of the...