A bunch of Wiccan hippies are not advocating this. We’re reading about hard core demon worshipers.
In the olden days, authentic paganism was built on human sacrifice, war and bloodshed, the strong ruling the weak and eugenic racism. They would've scoffed these people and their beliefs.
To quote a historian, they had no time or respect for the poor and the weak who if pampered were considered a menace and a threat. They were killed or left to die.
Christianity and Judaism were radical in that they abhorred superstitions, defended the weak and helpless and provided charity to the needy. Christianity was called a women's religion.
I read the Last Kingdom novels by Bernard Cornwell. My Historian friend praised them for a highly accurate portrayal of the saxon and Viking mindset of the time. Uhtred of Bebbanburg, a pagan Saxon constantly chides Christianity as a religion of losers, wimps and weeping wailing men and women, he believes that might makes right and that kings and lords should rule with fear.
King Alfred OTOH believes right makes might and attacks Uhtred mostly for his bloodthirsty views such as killing a laborer without a trial by jury for not working hard enough.
In short, Wicca and Neo-paganism, aren't real religions or paganism, its the overactive imagination of grownups who play too much D&d.