Political consultants happily pushing anyone with a bank account.
I suspect that this is one of three overlapping reasons the GOP has so much trouble.
Door to door GOTV efforts do give consultants a big payday for little effort.
When they win they are expected by their voter to actually do what they promised their voters. Even those who are fairly conservative like McConnell seem to ignore that they need to explain how their deal making advances their voters concerns.
The Republican party allow themselves to be represented by their most liberal members. I think Mcpain and Lindy Graham are on the Sunday shows more than half the time.