[Arm_Bears]

At what point do the companies that buy advertising begin to fear being tarred with the liar brush?

The Washington Post, for example, relies heavily on ads from DC-area automobile dealerships, which don’t have the best reputation to begin with. An enterprising GOP strategist could start a meme along the lines of: “How do you know you can trust a car from a company that advertises in the lying Washington Post?”

[abb]

The WaPo probably hasn’t made any money in years. It’s subsidized by Jeff Bezos and his Amazon billions.

[Dr. Sivana]

The Washington Post, for example, relies heavily on ads from DC-area automobile dealerships, which don’t have the best reputation to begin with.

Washington D.C. and much of northern Virginia/Southern Maryland is solid left, so it isn't that much of an issue. The national edition of the Washington Post likely has different advertisers. Bezos will take the tax write-off and keep the difference in political influence. The owners of the Washington Times do similar.