I never see a single ad on any of my computers (5) attached to my network. If you were to come into my home and get on my WiFi, you'd be protected from seeing any ads too, as long as you're going through my WiFi.
I can see all free content on Forbes w/o seeing a single ad. Same for YouTube, Daily Caller and others.
My device connects to a service hosted on Amazon where I have lists of all known advertising servers, malware infected servers etc.. That service updates my device (and the devices I have out for beta testing) daily with the latest and greatest lists.
The device itself costs $35. All the software on it is Linux with some open source code I built and other open source code that's freely available that I modified for purpose for this device.
Now, there are devices out there on the market that are similar to what I've done, none of them do what I do via the update service and social reporting of adware/malware/advertising sites to keep the devices current or use Amazon Web Services the way I do.
Other devices sell for over $200. I'm planning on releasing mine for $99 w/1 year free updates as soon as I get my patent.
BTW, this device is so easy to install, it's literally "plug it in, turn it on and you're done." It auto-configures.
Anyone who doesn't want to install another device on their network, I have a full Linux based VM option that runs on VMWare Player/Workstation, Parallels, VirtualBox, QEMU and Windows Virtual PC. That's going to be available for download for $49 w/1 year free updates.
Interesting...