I have felt for a long time that Wendy’s could significantly cut into the Egg McMuffin crowd. Wendy’s has superior products over MickeyDs. Wendy’s just reintroduced Spicy Chicken Nuggets and they are good and nutritious. ($3.10 for 10)
LOL BK’s spicy nuggets are just as good, and they are $1.49 for 10.
Carl’s JR “Sunrise Sandwich” - a Sausage McMuffin clone, but toasted on the broiler - was a superior sandwich.
They axed it. Boneheaded move. Last thing I want for bfast is a soggy, smashed croissant with something resembling breakfast in between the halves.
The best thing McD did for itself was going to real butter, as their sausage/egg biscuits are the best thing around. They started to actually TOAST their muffins too.
But McD apparently never signed on with a polling firm who could accurately portray the market.
If Wendy’s nails a biscuit recipe & offers biscuits & gravy superior to what’s in the kitchen-sized can that’s used by everyone else...
They’ll kill McD’s breakfast profits. imho
When I’m dieting i grab a baked potato at Wendys
No butter, no sour cream...
Fills you up...
Unless they have some new products for breakfast their existing breakfast menu, in restaurants that serve breakfast sucks
It used to offer breakfast, was far better than McDonalds, but discontinued it, think in the late 80’s.
McDonald’s big breakfast is half the size of Jack in the Box.
Number of burger joints and sales.
https://www.qsrmagazine.com/content/qsr50-2018-burger-segment