Posted on 12/26/2012 3:28:17 PM PST by Morgana
Former retail titan JCPenney (JCP) is in trouble. The 1,100 store mall staple is in the middle of a radical redesign under CEO Ron Johnson, who led the roll-out of Apple's wildly successful retail locations prior to coming to JCP. In an investor presentation at the beginning of 2012, Johnson promised to do nothing short of re-invent the department store concept. But it hasn't worked out that way.
JCP stock is down more than 40% in 2012, sales are collapsing, and employee enthusiasm has deteriorated to the point that the company was forced to announce in an SEC filing that morale was an actual threat to operations. It doesn't have to end this way, however. JCP can save itself, but only if it acts fast and with a decisiveness that has so far eluded the chain during its revamp.
In the attached clip, OptionMonster.com co-founder Jon Najarian and I discuss the future of JCP and whether or not Ron Johnson is the right man to lead a rebirth of the venerable chain. Here's a three step process that gives JCP its last, best chance to save itself:
(Excerpt) Read more at finance.yahoo.com ...
My phone types whatever it wants.
precisely
I hope they fail.
I still shop at Target despite my misgivings. I think it is because the stores are cleaner than WalMart, and I buy things like toilet paper and paper towels there. If you had ever shopped at the big WalMart closest to us, you would never go there again. As for JCP, hubby and I went to one last week because I wanted something that they used to sell. It was not a good experience. The store was disorganized. There were not enough workers. It was a mess. And that is sad. The same was true of our visit to Sears.
I was not real impressed with Target’s Christmas decor. They made rainbows out of their Chistmas tree decorations. Whoever is running their marketing schemes is a militant homosexual.
Honestly, for me it was the gay promotion by the store. Plus their ads turned gawsh-awful. But mostly the former reason.
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