Agree with your post.
JCP is looked upon as your grandmother’s dept store.
They’re going the same way as Mercury, Oldsmobile, and Plymouth.
I agree with both you and Sir Napsalot. Sad fact is, JCP’s business model is becoming increasingly obsolete. Like you said, they’re “Grandma’s department store”, and at this point, I doubt anything could really turn it around.
I also think maybe this coming year (2013) Sears/KMart is likely to go under as well. Sears has been in trouble for a long time, and that KMart deal bought them a few years, but that’s coming to an end. I wouldn’t be surprised if by next fall, both JCP and Sears are history.
JCP is looked upon as your grandmother’s dept store. They’re going the same way as Mercury, Oldsmobile, and Plymouth.
I rarely shopped at JCP and Sears and stopped many years ago (early 80’s). Why? Their prices were too high, they had a poor selection, advertised sales items were often out of stock (Sears being especially notorious for that), the woman’s fashions, even in the “juniors” department looked like the clothes were hand selected by my 80 year old grandmother and most of all, lousy customer service. In fact when I was a teenager in the 70’s, if you wanted to insult a girl you didn’t like, you’d tell them “you look like your mother bought your clothes at J.C. Penny (or Sears)”. JCP could hire Sarah Palin and Chuck Norris as their spokes persons but absent any real change in their stores, selection, prices and having a better on-line presence, that wouldn’t be enough to get me to start shopping there again.